Customer Stories / Automotive / Germany
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AWS re:Invent 2023
How BMW Group Democratizes Data Insight Using Amazon QuickSight
Transparency is the key to insight, and BMW Group uses Amazon QuickSight so its teams can explore data fully and securely, making decisions that create the best outcomes and deliver most value to the business. Ruben Simon, product owner Cloud Data Hub, BMW AG, talks about using Amazon QuickSight within the company’s main data platform, the Cloud Data Hub. With business intelligence, teams across BMW can continue creating premium experiences for millions of drivers.
Learn more about how BMW Group continues to innovate on AWS.
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This is why we integrate Amazon QuickSight into our data portal, the Cloud Data Hub—to get more transparency about what’s happening there and share the insights.”
Ruben Simon
Product Owner Cloud Data Hub, BMW AG
AWS Services Used
Amazon QuickSight
Amazon QuickSight powers data-driven organizations with unified business intelligence (BI) at hyperscale.
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Germany
BMW Group in AWS
BMW Group è uno dei principali produttori mondiali di automobili e motocicli premium, comprendente i marchi BMW, BMW Motorrad, Mini e Rolls-Royce. BMW Group ha riprogettato e migrato i suoi data lake on-premise nel cloud utilizzando Amazon Web Services (AWS) per innovare ed espandersi al fine di soddisfare la domanda dei suoi stakeholder in tutto il mondo. Il Cloud Data Hub (CDH) aziendale elabora e combina dati anonimizzati raccolti dai sensori dei veicoli e da altre fonti all'interno dell'organizzazione rendendoli più fruibili ai team interni per la creazione di applicazioni rivolte ai clienti e ai dipendenti. BMW Group si affida ad AWS per ottenere l'agilità e la flessibilità necessarie per democratizzare l'utilizzo dei dati su larga scala e accelerare l’innovazione.
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