AWS Architecture Blog

Tag: Amazon EC2 Spot Instances

Figure 1. Spot and On-Demand Instances scaling by different AZs

How IPONWEB Adopted Spot Instances to Run their Real-time Bidding Workloads

IPONWEB is a global leader that builds programmatic, real-time advertising technology and infrastructure for some of the world’s biggest digital media buyers and sellers. The core of IPONWEB’s business is Real-time Bidding (RTB). IPONWEB’s platform processes, transmits, and auctions huge volumes of bid requests and bid responses in real time. They are then able to determine […]