AWS Big Data Blog
Author: Vijay Chitoor
How Blueshift integrated their customer data environment with Amazon Redshift to unify and activate customer data for marketing
This post was co-written with Vijay Chitoor, Co-Founder & CEO, and Mehul Shah, Co-Founder and CTO from the Blueshift team, as the lead authors. Blueshift is a San Francisco-based startup that helps marketers deliver exceptional customer experiences on every channel, delivering relevant personalized marketing. Blueshift’s SmartHub Customer Data Platform (CDP) empowers marketing teams to activate […]