Category: Customer Solutions

Aura from Unity (formerly known as ironSource) is the market standard for creating rich device experiences that engage and retain customers. In this post, we describe Aura’s successful and swift adoption of Redshift Serverless, which allowed them to optimize their overall bidding advertisement campaigns’ time to market from 24 hours to 2 hours. We explore why Aura chose this solution and what technological challenges it helped solve.

Real-time data streaming and event processing present scalability and management challenges. AWS offers a broad selection of managed real-time data streaming services to effortlessly run these workloads at any scale. In this post, Nexthink shares how Amazon Managed Streaming for Apache Kafka (Amazon MSK) empowered them to achieve massive scale in event processing. Experiencing business […]

Krones provides breweries, beverage bottlers, and food producers all over the world with individual machines and complete production lines. This post shows how Krones built a streaming solution to monitor their lines, based on Amazon Kinesis and Amazon Managed Service for Apache Flink. These fully managed services reduce the complexity of building streaming applications with Apache Flink. Managed Service for Apache Flink manages the underlying Apache Flink components that provide durable application state, metrics, logs, and more, and Kinesis enables you to cost-effectively process streaming data at any scale.

Account reconciliation is an important step to ensure the completeness and accuracy of financial statements. Specifically, companies must reconcile balance sheet accounts that could contain significant or material misstatements. Accountants go through each account in the general ledger of accounts and verify that the balance listed is complete and accurate. When discrepancies are found, accountants […]

Customer 360 (C360) provides a complete and unified view of a customer’s interactions and behavior across all touchpoints and channels. This view is used to identify patterns and trends in customer behavior, which can inform data-driven decisions to improve business outcomes. For example, you can use C360 to segment and create marketing campaigns that are […]

This is a post co-written with Rivlin Pereira & Vaibhav Pandey from Tanzu CloudHealth (VMware by Broadcom). VMware Tanzu CloudHealth is the cloud cost management platform of choice for more than 20,000 organizations worldwide, who rely on it to optimize and govern their largest and most complex multi-cloud environments. In this post, we discuss how […]

This is a guest post co-written with Brandon Abear, Dinesh Sharma, John Bush, and Ozcan IIikhan from GoDaddy. GoDaddy empowers everyday entrepreneurs by providing all the help and tools to succeed online. With more than 20 million customers worldwide, GoDaddy is the place people come to name their ideas, build a professional website, attract customers, […]

As enterprises collect increasing amounts of data from various sources, the structure and organization of that data often need to change over time to meet evolving analytical needs. However, altering schema and table partitions in traditional data lakes can be a disruptive and time-consuming task, requiring renaming or recreating entire tables and reprocessing large datasets. […]

This post is cowritten with Amy Tseng, Jack Lin and Regis Chow from BMO. BMO is the 8th largest bank in North America by assets. It provides personal and commercial banking, global markets, and investment banking services to 13 million customers. As they continue to implement their Digital First strategy for speed, scale and the […]

This post is co-written with Toney Thomas and Ben Vengerovsky from Bluestone. In the ever-evolving world of finance and lending, the need for real-time, reliable, and centralized data has become paramount. Bluestone, a leading financial institution, embarked on a transformative journey to modernize its data infrastructure and transition to a data-driven organization. In this post, […]