AWS Cloud Enterprise Strategy Blog

Tag: Insurance

A couple reviewing papers with an insurance agent

Increasing Digital User Engagement in the Insurance Industry

Like other industries, insurance must respond to rising customer expectations for digital interactions. In this post, Tony Jacob, Amazon Web Services’ Worldwide Insurance Business Development Manager, explains how insurers can deepen their relationships with customers by engaging them digitally. Interestingly, he finds that the challenges have less to do with the digital interactions themselves, and […]