AWS Cloud Enterprise Strategy Blog

Mark Schwartz

Author: Mark Schwartz

Mark Schwartz is an Enterprise Strategist at Amazon Web Services and the author of The Art of Business Value and A Seat at the Table: IT Leadership in the Age of Agility. Before joining AWS he was the CIO of US Citizenship and Immigration Service (part of the Department of Homeland Security), CIO of Intrax, and CEO of Auctiva. He has an MBA from Wharton, a BS in Computer Science from Yale, and an MA in Philosophy from Yale.

Abstract image representing digital customer interaction

Mental Models to Clarify the Goals of Digital Transformation

As we’ve all realized by now, the term digital transformation has become slippery and overused. Something big is going on today in the way technology is used in large enterprises, a change that seems to have something to do with digital technology, digital ways of working, and the increasing importance of digital interactions in our […]

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Resilience: Preparing for Unknown Unknowns

The important lesson to learn from COVID-19 is not that we need to be prepared for pandemics: it’s that we need to be prepared for unexpected, high-impact events, whatever they may be. Any particular one of these events is too unlikely to plan for, but taken collectively, there’s a reasonable chance that one of them […]

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Guest Blog: Accelerating Adoption of Machine Learning in the Financial Services Industry

Machine Learning (ML) is such a powerful new set of technologies, opening up so many business possibilities, that it’s sometimes difficult to imagine how best to put it to use. The possibilities are overwhelming, and there is little history to build on. In this post Baran Karlidag ties ML to the specific challenges that financial […]

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Increasing Digital User Engagement in the Insurance Industry

Like other industries, insurance must respond to rising customer expectations for digital interactions. In this post, Tony Jacob, Amazon Web Services’ Worldwide Insurance Business Development Manager, explains how insurers can deepen their relationships with customers by engaging them digitally. Interestingly, he finds that the challenges have less to do with the digital interactions themselves, and […]

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Points of View: Surviving Digital Disruption

The AWS Enterprise Strategy team helps executives at large AWS enterprise customers with their nontechnical impediments to digital transformation and the cloud. We try to bring our experience as senior IT leaders, as well as what we’ve learned from helping other customers and from the IT thought leader community, to bear on the challenges faced […]

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