AWS for Industries
Author: Charles Laughlin
Charles Laughlin is the Worldwide Technology Leader for the Consumer Packaged Goods (CPG) industry at AWS. Charles joined AWS in 2019 and is responsible for helping define and execute the company’s CPG technology strategy, which includes building CPG-focused solutions across the Make, Move, and Market business areas. He often collaborates with AWS CPG customers to help transform their businesses using cutting-edge AWS technologies and thought leadership.
CPG Companies: Improve Demand Forecasting to Boost Sales on Amazon
For consumer packaged goods (CPG) companies that sell finished goods on Amazon, improving demand forecasting can be a large step towards maximizing revenue. CPG companies must accurately forecast and anticipate variable product demand to provide sufficient time to manufacture and deliver products to Amazon’s fulfillment centers. Many CPG companies already use Amazon Vendor Central, yet […]