Tag: point-of-sale data

In-store shopping is on the rise. According to Mastercard SpendingPulse, in-store sales increased by 13.7 percent compared to pre-pandemic levels. As sales in physical retail environments grow, so does the complexity and the expectations that consumers have with the shopping experience. Consumers are looking for stores that offer convenient, enjoyable shopping trips that allow them […]

While industries are recovering from the disruptions created by the COVID-19 pandemic, consumer packaged goods (CPGs) continue to deal with major challenges like inflation, changing consumer preferences, and fluctuations in the oil and energy markets. A recently published McKinsey study shows that, during the COVID-19 pandemic, 75 percent of US consumers switched brands or stores […]