AWS Messaging & Targeting Blog

Tag: push notifications

Push notification engagement metrics tracking

In this blog you will learn how to track and attribute Amazon Pinpoint push notification events for Campaigns and Journeys via API. Amazon Pinpoint is a multichannel customer engagement platform allowing you to engage with your customers across 6 different channels. Amazon Pinpoint’s push notification channel, can send messages to your mobile app users via […]

How to send web push notifications using Amazon Pinpoint

How to send push notifications on any website using AWS messaging tools Web Push Notifications (also known as browser push notifications) are messages from a website you receive in your browser. These messages are intended to be rich, contextual, timely, personalized and best used to engage, re-engage, and retain website visitors. For instance, as a website […]

The End of Google Cloud Messaging, and What it Means for Your Apps

On April 10, 2018, Google announced the deprecation of its Google Cloud Messaging (GCM) platform. Specifically, the GCM server and client APIs are deprecated and will be removed as soon as April 11, 2019.  What does this mean for you and your applications that use Amazon Simple Notification Service (Amazon SNS) or Amazon Pinpoint? First, […]