AWS Messaging & Targeting Blog

Note: This post was written by John Burry, a Solution Architect on the AWS Customer Engagement team. Predictive User Engagement (PUE) refers to the integration of machine learning (ML) and customer engagement services. By implementing a PUE solution, you can combine ML-based predictions and recommendations with real-time notifications and analytics, all based on your customers’ […]

Note: This post was written by Vesselin Tzvetkov, an AWS Senior Security Architect, and by Rostislav Markov, an AWS Senior Engagement Manager. Amazon SES has included support for incoming email for several years now. However, some customers have told us that they need a solution for forwarding inbound emails to domains that aren’t managed by […]

Last week, we made some changes to the way that Amazon Pinpoint sends Apple Push Notification service (APNs) push notifications. In June, Apple announced that push notifications sent to iOS 13 and watchOS devices would require the new apns-push-type header. APNs uses this header to determine whether a notification should be shown on the display […]

Note: This post was written by Ilya Pupko, Senior Consultant for the AWS Digital User Engagement team, and by Gopinath Srinivasan, an AWS Enterprise Solution Architect. A major advantage of using Amazon Pinpoint for your customer engagement workflows is its ability to tightly integrate with other AWS services. These integrations make it possible to engage […]

Last week, our colleague Ed Lima published a post on the AWS Mobile blog about building apps with Amplify. This post shows how to use a variety of AWS services to build a progressive web app that collects survey information from customers. After collecting the customer information, the application sends usage data to Amazon Pinpoint […]

Note: This post was written by Manan Nayar and Aprajita Arora, Software Development Engineers on the AWS Digital User Engagement team. This is the third and final post in our series about creating custom visualizations of your Amazon Pinpoint metrics using Amazon QuickSight. In our first post, we used the Metrics APIs to retrieve specific […]

Note: This post was written by Manan Nayar and Aprajita Arora, Software Development Engineers on the AWS Digital User Engagement team. In our previous post, we discussed the process of visualizing specific, pre-aggregated Amazon Pinpoint metrics—such as delivery rate or open rate—using the Amazon Pinpoint Metrics APIs. In that example, we showed how to create […]

Note: This post was written by Manan Nayar and Aprajita Arora, Software Development Engineers on the AWS Digital User Engagement team. Amazon Pinpoint helps you create customer-centric engagement experiences across the mobile, web, and other messaging channels. It also provides a variety of Key Performance Indicators (KPIs) that you can use to track the performance […]

Note: This post was written by Siddhanth Deshpande, a Software Development Engineer on the AWS Digital User Engagement team. Today, we added Campaign Metrics and Application Metrics APIs to Amazon Pinpoint. You can use these APIs to programmatically access many of the metrics that are currently shown on the Analytics pages of the Amazon Pinpoint […]

Because Amazon Pinpoint is a member of the AWS family, you can integrate it seamlessly with other AWS services. In the past, this blog has looked at the process of integrating Amazon Pinpoint with Amazon Comprehend and Amazon Redshift. Earlier this week, Michael Woodward, a Solution Architect here at AWS, published a blog post about integrating […]