AWS Media Blog

AWS Elemental MediaPackage is a highly scalable video origination and just-in-time packaging service. Using either a live HLS input from an encoder such as AWS Elemental MediaLive or media files from Amazon Simple Storage Service (Amazon S3), the service packages video content with optional encryption to HLS, DASH-ISO, CMAF and Microsoft Smooth (MSS) formats. The majority […]

What is OCR? Optical character recognition (OCR) is the ability for software to recognize characters in an image and to convert those characters to text. This conversion allows the characters to be recognized as specific letters and numbers and therefore to be manipulated along with any other text. Recent areas of research in the use […]

Established brands and startups around the world are discovering the power of live interactive video – from RushTix and Codices, to DeNA, BeLive, GoPro, and beyond. Using Amazon Interactive Video Service (Amazon IVS), these innovative companies are transforming the future of ecommerce, fitness, user-generated content, and more by optimizing the live streaming experience for creators and audiences. A managed live […]

Welcome to this blog series about media infrastructure automation. Over the course of the past year, many of you asked about how to design your media infrastructure operation and management—how to provide your teams with access to the right resources, with the right level of monitoring, and with required flexibility without the need to become […]

As viewers shift from passively viewing into actively engaging with content during video playback, content providers can design and build interactive and actionable experiences for their audiences. Actionable video is context-aware and time-specific, allowing the viewer to respond to prompts about a person, place, or object while watching and interacting with video as it plays. […]

The new VOD business model In a previous blog post, we discussed how individual manifests of live content can be intercepted regardless of digital rights management (DRM). We proposed that running Synamedia Streaming Piracy Disruption (SPD) on Amazon Web Services (AWS) can help protect content. In this blog post, we expand on that model, describing […]

Second Spectrum provides artificial intelligence–driven tracking technology to modernize the way people engage with live sports broadcasts, including those of the National Basketball Association (NBA), Major League Soccer (MLS), and the Premier League (EPL). As a startup, Second Spectrum seeks to quickly experiment with new tool offerings and push the most viable ones into production. […]

Authored by Brad Winett, President and Partner at TrackIt. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. As the availability and demand for media content continues to explode, companies that deal with large volumes of media assets […]

During the NAB Show 2022, Amazon Web Services showcased purpose-built solutions for media and entertainment (M&E) as well as technology-forward topics in its dedicated theater. Now, you can see many of these demonstrations and presentations on demand, which highlight the transformative power of the cloud across five solution areas for M&E: content production; media supply […]

AWS Elemental MediaTailor Channel Assembly makes it fast, easy, and cost-effective to build schedule-based streaming channels. For customers who have existing libraries of video content, it is more efficient to bulk add that content into MediaTailor so it can be incorporated into your channel’s schedule. In this post, I discuss how to use AWS Step […]