AWS for M&E Blog

Streaming video providers face the ongoing challenge of maximizing ad revenue while preserving viewer engagement. The challenge lies in delivering seamless advertisements (ads) that integrate with content without causing buffering delays, quality degradation, or playback interruptions that drive viewers away. AWS Partner Olyzon has developed an innovative solution using the preconditioned ads of Amazon Web […]

Managing encrypted Amazon Web Services (AWS) Elemental MediaConnect entitlements across AWS accounts can be challenging, particularly when dealing with secret strings and upstream changes. We will demonstrate, with code examples, how AWS Cloud Development Kit (AWS CDK) can be leveraged to create a pattern for securing the sharing of secret strings. It will also provide […]

In the first part of this series, Back to basics; Accessibility services for Media, we reviewed the accessibility services available for broadcast and streaming today. In this second part we plan look at how these accessibility requirements can be met using Amazon Web Services (AWS) Elemental Media Services. In many countries regulators require Broadcasters to […]

As the world’s premier creative gathering, Cannes Lions draws thousands of professionals from the advertising, marketing, media & entertainment, and consumer goods industries. Amazon Port returns to Cannes Lions, converging creativity, innovation, and culture to redefine the future of storytelling. Amazon Web Services (AWS) is excited to welcome our customers and partners to discover how […]

In today’s world, accessibility isn’t just a feature— it transforms how many people consume content. While most are familiar with subtitles, accessibility services represent a broader set of solutions for television viewers of all abilities. At Amazon Web Services (AWS), we’re focused on making media accessible to everyone, and today we’ll explore the technologies that […]

Audio editing and transcoding are crucial processes for content creators, broadcasters, and media professionals who need to convert audio files from one format to another and automate basic audio editing tasks. With Amazon Elastic Transcoder scheduled for deprecation, in November, 2025, it is important to understand the alternatives for implementing audio-only workflows in Amazon Web […]

This blog was coauthored by Patrick McCoy, Chief Product Officer of swXtch and John Schur, President at Telos Alliance TV Solutions Group. Reliable, low-latency solutions are critical in the media and entertainment industry. This is especially true for intercom systems serving live production teams working across multiple locations. Producers, directors, camera operators, audio engineers, roving […]

The secure and reliable Ingest of live video content to the Amazon Web Services (AWS) Cloud over NDI® (Network Device Interface) has previously been a challenge for our customers. With the addition of NDI outputs in AWS Elemental MediaConnect (MediaConnect), you can now directly ingest live video to AWS and convert it to NDI for […]

Media streaming applications face increasing security challenges from unauthorized content access and redistribution. We’ll examine common security threats to streaming workflows and provide practical solutions to protect content using Amazon Web Services (AWS). Security challenges in media streaming When your streaming application lacks proper security measures, unauthorized users can: Access and redistribute your content without […]

In the dynamic world of live video streaming, optimizing costs while maintaining high-quality service is a constant challenge for media companies. Amazon Web Services (AWS) Elemental MediaLive, a cloud-based live video processing service, offers flexible pricing options to help address this challenge. However, determining the right balance between on-demand and reserved instances requires careful analysis […]