AWS Media Blog

Category: AWS Elemental MediaPackage

How to implement reliable dynamic ad insertion using AWS Media Services

During these peculiar times and with the accompanying difficulties of organizing live events, streaming of live proceedings, such as music concerts, sporting events, and linear television, has exploded since the beginning of the COVID-19 pandemic. An increased amount of content is available exclusively through over-the-top (OTT) live streaming on mobile phones and desktop browsers or […]

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The 2021 Streaming Media Readers’ Choice Award Winners

The results of this year’s Streaming Media Readers’ Choice Awards brought good news for services and solutions for media and entertainment from AWS. With 200 nominees in 22 categories and 14,600 votes cast, the results are in: Winner, Cloud Encoding/Transcoding Services: AWS Elemental MediaLive Winner, Content Delivery Network: Amazon CloudFront Winner, DRM/Content Protection: AWS Elemental […]

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PGA TOUR tees up with AWS to reimagine the fan experience

With every major event, professional sports leagues continue to transform the fan experience using a range of technological advancements, from artificial intelligence (AI) to machine learning (ML) and analytics. Looking to boost fan engagement and streamline its video production and delivery workflow, the PGA TOUR (TOUR) recently enlisted Amazon Web Services (AWS) as its official […]

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Localized news and sports using Amazon Location Service

As mobile experiences evolve, Amazon Web Services (AWS) continues to innovate by launching services that facilitate near-real-time, personalized, and interactive features for customers. Now broadcasters and publishers have a new solution to engage viewers and fans through compelling location-aware experiences that enrich mobile content. With the launch of Amazon Location Service, location functionality can be […]

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Improve streaming content security with SPEKE v2.0 and AWS Elemental MediaPackage

A quick history of CPIX and SPEKE Until the publishing of the DASH-IF’s Content Protection Information Exchange Format (CPIX) specification in 2015, there was no standard payload format that encoders and packagers could leverage when requesting encryption keys from key servers. CPIX filled this gap by providing a high-level framework, based on XML, describing the […]

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Contextualized viewer engagement and monetization for live OTT events

Popular live stream events often command higher viewer attention due to the thrill, uncertainty, freshness, and unknowns of the content. On the other hand, in the over-the-top (OTT) world the last mile network latency and media player buffer often push a viewer at least few seconds behind real time. This elevated viewer attention and last-mile […]

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Managing content delivery across multiple AWS Elemental MediaPackage origins

Traditional video on demand (VOD) workflows are often complex, with requirements to manage multiple content versions, packaging configurations and digital rights management (DRM) needs. These requirements often lead to complex transcoding pipelines, duplication of assets, and inflexible distribution configurations. Companies are starting to look to modernize their VOD workflows to increase agility, cost savings, and flexibility. […]

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New instructor-led course: Video Streaming Essentials for AWS Media Services

Learn best practices for designing and using cloud-based video workflows in the updated instructor-led course Video Streaming Essentials for AWS Media Services. Get expert-led, hands-on experience using AWS Media Services in this 2-day course covering: How key variables – including quality, latency, and budget – influence video workflow design decisions. How companies select and use […]

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How to live stream pre-recorded video using AWS Elemental MediaLive

In this blog post I walk you through how to live stream pre-recorded videos using AWS Elemental MediaLive. This use case is ideal for customers who want to retain control of their messaging by pre-recording their videos and reach a larger audience using multiple social channels like Twitch, YouTube, and Facebook. In 2020, due to […]

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A deep dive into Output Locking in AWS Elemental Live

Introduction In order to deliver broadcast-grade resilience, it’s essential to have redundant contribution encoders so live event viewing won’t be affected even if one of the encoders fails. However, when you run multiple encoders for redundancy, the outputs from those encoders must be synchronized with frame-level accuracy. Otherwise, viewers experience discontinuity when the encoder is switched […]

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