AWS Media Blog

Category: Compute

Case Study: TV TOKYO Corporation relaunches new business program on AWS

TV TOKYO operates terrestrial and satellite broadcasting services—including a diverse lineup of business, animation, and variety content—in and around Tokyo. To help revitalize business during the height of the pandemic, it launched TERETO BIZ, an overhaul of its long-running “TV TOKYO Business on Demand” subscription service. Already using AWS Media Services for live streams and […]

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Figure 1: Illustration of the initial end-to-end setup.

Enable Microsoft Smooth Streaming to resource-constrained devices using Lambda@Edge and AWS Elemental MediaPackage

AWS Elemental MediaPackage is a highly scalable video origination and just-in-time packaging service. Using either a live HLS input from an encoder such as AWS Elemental MediaLive or media files from Amazon Simple Storage Service (Amazon S3), the service packages video content with optional encryption to HLS, DASH-ISO, CMAF and Microsoft Smooth (MSS) formats. The majority […]

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Case study: Second Spectrum reduces Kubernetes hosting costs using AWS load balancing services

Second Spectrum provides artificial intelligence–driven tracking technology to modernize the way people engage with live sports broadcasts, including those of the National Basketball Association (NBA), Major League Soccer (MLS), and the Premier League (EPL). As a startup, Second Spectrum seeks to quickly experiment with new tool offerings and push the most viable ones into production. […]

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Pixomondo puts AWS at core of multi-stage setup for virtual production studio

Global creative studio Pixomondo (PXO) has a well-earned reputation for producing high-end visual effects (VFX), having collected a trove of prestigious industry awards over the past two decades, including an Academy Award and several Emmy and Visual Effects Society (VES) Award wins. In a state of perpetual reinvention, the company has experimented with different tools […]

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Guest post: Modernizing NASCAR’s multi-PB media archive at speed with AWS Storage

The sanctioning body for American auto racing, the National Association for Stock Car Auto Racing (NASCAR) has amassed a vast content library of video, audio, and image assets since it was founded in 1948. Each year, its archive continues to grow by 1.5 PB – 2 PB of data, making managing its legacy LTO tape storage unwieldy. […]

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Part 2: Contextualized viewer engagement and monetization for live OTT events

This is the second in a series of blog posts about contextualized viewer engagement and monetization for live over-the-top (OTT) events. This post describes in technical terms how to use Amazon Web Services (AWS) to drive contextualization and deeper viewer engagement for live event streams. Click here to read the first post in the series. […]

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Cloud rendering using Pixar’s Tractor on AWS

Rendering is the process of converting 3D models into 2D images that can be displayed on screen and is a critical part of making almost any movie these days. Rendering is resource-intensive, requiring powerful computational processing. With 8K resolution coming online, the demand for compute resources for rendering is at an all-time high. When the […]

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How virtual workstations are reshaping talent acquisition and production workflows

A look at how cloud technology and remote access solutions provided by AWS and Leostream set creative studios up for post-pandemic success “The show must go on,” is a mantra for anyone working in sports, news, lifestyle, and entertainment. Bringing a production, TV series, or broadcast event to life relies heavily on technology that can […]

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RushTix inspires nonstop laughter with Amazon IVS

Virtual comedy platform uses scalable, low-latency live stream technology Serious about comedy since its formation in 2015, RushTix transformed its in-person show ticketing hub into a robust virtual comedy streaming platform used by the likes of Patton Oswalt, Sarah Silverman, Jeff Dunham, John Cleese, and more as the pandemic shuttered comedy venues worldwide. Initially a […]

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In this diagram, two types of feeds are processed. First, the live RTMP feed from the game court is processed by the media pipeline using AWS Elemental MediaLive and MediaConvert services to create video clips. Second, Hawk-Eye and statistical feeds are pushed into Amazon Kinesis streams. Lambda processes these events and stores them in Aurora Serverless Postgres database.

How Infosys reimagines the game of tennis using AWS

This post has been co-authored by Rohit Agnihotri, Chief Architect of Infosys Tennis Platform, and Satheesh Kumar, Principal Solutions Architect at AWS Infosys is a global leader in next-generation digital services and has developed innovative solutions to engage stakeholders in the sports ecosystem. Infosys is the official digital innovation partner for major tennis events like the […]

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