AWS for M&E Blog

Category: Amazon CloudWatch

Drive personalized ad experiences with Harmonic VOS360 SaaS on AWS

This blog is co-authored by Tong Yu Senior Director, Harmonic. Gone are the days of a one-size-fits-all viewer experience. Viewers expect personalized experiences that fit their unique tastes and preferences. As the stakes to maintain audiences continue to rise, industries are embracing innovative technologies such as Harmonic VOS360 Ad SaaS, which was recently showcased on […]

Summarization Featured Image

Video summarization with AWS artificial intelligence (AI) and machine learning (ML) services

Publishers and broadcasters recognize that short video clips are effective in gaining attention from younger viewers, many of whom are enthusiasts of short form content on platforms like TikTok. If companies in traditional M&E industries can efficiently generate short video clips from original content and distribute them across various social media platforms such as Facebook, […]

Loupe cards and mobile phone

Loupe live shopping platform upgrades user experience with Amazon IVS

Designed for card collectors, live e-commerce platform Loupe connects buyers with small businesses across the US to provide on-demand access to sports cards 24/7. Loupe focuses on fostering a community through real-time chat and big, exciting, memorable moments. After completing a thorough vetting process, vendors can live stream sales via the platform, which supports web, […]

People working in a brodcast production studio

AWS supports multi-partner interoperability workshop as part of the Live Cloud Production Initiative

In April 2022, AWS introduced the Live Cloud Production Initiative (formerly known as the Virtual Live Remote Production Initiative) to bridge technology gaps and expand our broadcast solution portfolio in collaboration with AWS partners. The aim is to deliver outcomes that benefit our current and future partners, customers, and the M&E community. Because of the […]

Monitor video content and encoding quality with Media Metrics in AWS Elemental MediaConvert

Introduction When designing and operating video-on-demand workflows at scale, customers require rich metric data to gain insight into the performance of their transcoding pipelines. AWS Elemental MediaConvert is natively integrated with Amazon CloudWatch and Amazon EventBridge, providing customers with the necessary tools to create actionable and observable systems on Amazon Web Services (AWS). MediaConvert now […]

Hockey players on ice engaging with the goalie.

Opportunity Analysis gives new insight into the quality of a shot

This brand new analytic, part of National Hockey League (NHL) EDGE IQ powered by Amazon Web Services (AWS), uses a novel machine learning (ML) model that analyzes millions of historical and real-time data points to show fans how difficult a shot was at the moment of release, calculated just seconds after the play.  Imagine you’re […]

Stream with Evertz SaaS playout platform evertz.io

This blog was coauthored by Martin Whittaker (Evertz), Jeremy Blythe (Evertz), and Noor Hassan (Amazon Web Services). Introduction  Driven by industry-wide transformation, broadcasters, content owners, and content creators continue to reinvent ways of creating and sharing content in pursuit of greater efficiencies and faster and more effective processes. Evertz, an Amazon Web Services (AWS) Partner, recently […]

Case Study: Tabcorp enhances personalized interactive voice response with AWS

Tabcorp, one of Australia’s top gaming and entertainment companies, operates betting across 641 locations for multiple sports and race types. Even as customers flock to digital platforms to place bets, interactive voice response (IVR) remains a critical part of the company’s business to accommodate customers that prefer telecommunication. To modernize its IVR system, Tabcorp enlisted […]

Watch now: HBO Max uses canaries on AWS for outside-in validation

Stand-alone streaming platform HBO Max entertains global audiences of all ages with HBO programing, blockbuster movies, and original content, with its international subscriber base topping 73 million. Responsible for building tools for operational visibility and fraud mitigation, HBO Max’s operational experience team created a solution for internal stakeholders to easily see the status of the […]

Part 2: Contextualized viewer engagement and monetization for live OTT events

This is the second in a series of blog posts about contextualized viewer engagement and monetization for live over-the-top (OTT) events. This post describes in technical terms how to use Amazon Web Services (AWS) to drive contextualization and deeper viewer engagement for live event streams. Click here to read the first post in the series. […]