AWS for M&E Blog

Category: AWS Direct Connect

AWS supports the second multi-partner live cloud production interoperability workshop

In April 2022, Amazon Web Services (AWS) launched the Live Cloud Production (LCP) Initiative with the objective of bridging technology gaps and expanding our broadcast solution portfolio in collaboration with AWS Partners. The aim is to deliver outcomes that benefit our current and future partners, customers, and the M&E community as a whole. In the […]

Highlighting modern innovations in cloud-based broadcast production at Inter BEE 2023

This blog was co-authored by Daniel Kamhaji, Associate Product Manager & Product Application Engineer, Waves Audio Ltd. Introduction In this blog post, we delve into innovations in cloud-based broadcast production as showcased by Amazon Web Services (AWS) Japan at Inter BEE, held at Makuhari Messe November 15—17, 2023. We explore the technologies and collaborations shaping […]

Drive personalized ad experiences with Harmonic VOS360 SaaS on AWS

This blog is co-authored by Tong Yu Senior Director, Harmonic. Gone are the days of a one-size-fits-all viewer experience. Viewers expect personalized experiences that fit their unique tastes and preferences. As the stakes to maintain audiences continue to rise, industries are embracing innovative technologies such as Harmonic VOS360 Ad SaaS, which was recently showcased on […]

Using OffShoot Pro by Hedge to offload camera footage to Amazon S3

Amazon Web Services (AWS) is aligned with the MovieLabs 2030 Vision as a north star in understanding and solving industry challenges for the adoption of content production workloads in the cloud. Principle 1 of the MovieLabs 2030 Vision states that: “All assets are created or ingested straight into the cloud and do not need to […]

Max Verstappen, Oracle Red Bull Racing #1, leads Carlos Sainz Jr, Ferrari #55, and the rest of the field into turn one at the start of the Formula 1 AWS Gran Premio de Espana at Circuit de Barcelona-Catalunya on 4 June 2023. Credit: Getty Images.

How Formula 1 uses AWS to leverage remote operations and production for the Abu Dhabi Young Driver Test

This blog post was co-authored by Ryan Kirk, Cloud Architect and Cloud & DevOps Team Manager, Formula 1. Introduction As the Lead Cloud Architect and Team Manager at Formula 1, I am responsible for cloud engineering, DevOps, and on-premises Kubernetes platforms. A big part of my team’s function is looking at leveraging cloud technology to […]

Photo of NASCAR race track with cars lined up at starting line

Accelerating Motorsports: How NASCAR delivers real-time racing data to broadcasters, racing teams, and fans

This blog post was co-authored by Chris Wolford, Managing Director, Event & Media Technology at NASCAR. Introduction The National Association for Stock Car Auto Racing (NASCAR) has a rich history that dates back to the late 1940s. Over the years, NASCAR has become one of the most popular motorsport organizations in the world, giving fans […]

Learn how Zee5 accelerated highlights delivery on AWS, offering fans quick access to re-live their favorite cricket moments

This post was co-authored by Suneel Khare, Rahul Banerjee, and Lalitesh D at Zee5, and Girish Nair and Rahul Sureka at AWS. Zee Entertainment Enterprise Limited (ZEEL) is a global content company with more than 1.3 billion viewers around the world. Zee5, the online video streaming Over The Top (OTT) platform, offers an exhaustive array […]

High-level image of the Media.Monks remote broadcasting workflow.

How Media.Monks avoided carbon emissions using AWS for remote production

This blog is authored by Lewis Smithingham, SVP of Innovation, Media.Monks and Wes Hovanec, Virtual Studios Lead, Media.Monks. Sustainability featured more prominently than ever at this year’s National Association of Broadcasters Show. NAB has been described as “the world’s largest annual convention for broadcasters and the broader media, entertainment and technology industries”. Responding to growing […]

Securing production workflows in AWS: Aligning to the MovieLabs Common Security Architecture for Production (CSAP)

In the previous blog in the series, Building a strong identity foundation: Aligning to the MovieLabs Common Security Architecture for Production (CSAP), we discussed the importance of building a strong identity foundation in Amazon Web Services (AWS). We did this by demonstrating how AWS services map to core components in the MovieLabs CSAP through a […]

Guest post: Modernizing NASCAR’s multi-PB media archive at speed with AWS Storage

The sanctioning body for American auto racing, the National Association for Stock Car Auto Racing (NASCAR) has amassed a vast content library of video, audio, and image assets since it was founded in 1948. Each year, its archive continues to grow by 1.5 PB – 2 PB of data, making managing its legacy LTO tape storage unwieldy. […]