AWS for M&E Blog

Category: Amazon Machine Learning

Creating bespoke customer engagement with ThinkAnalytics using generative AI on AWS

This blog was co-authored by Peter Docherty, Founder and Chief Technology Officer, ThinkAnalytics. ThinkAnalytics is an AWS ISV partner specializing in personalized content discovery, metadata, viewer insight and targeted advertising for media and entertainment. ThinkAnalytics provides AI-powered personalized content recommendations for media companies. Its products are used by major broadcasters and streaming services globally. To […]

Engage online sports fans with live event commentary using generative AI on Amazon Bedrock

Live sports online streaming is a fast-growing market, forecast to grow from USD $18.6B in 2021 to USD $93.1B by 2027, a compound annual growth rate of 24.64% from 2022 to 2030. Sports streaming platforms continually advance, employing diverse strategies to delight users and enrich viewer engagement. These tactics encompass extended statistics and match facts, augmented […]

IMG ARENA predicts golfer performance with Amazon SageMaker

In an era of advanced analytics, fans of professional sports expect more than subjective commentary as part of the viewing experience. They seek data-driven insights, which is where company IMG ARENA (IMGA) excels. Harnessing the power of official sports data to deliver fan-centric experiences, IMGA has helped rights holders, the media, and betting industries offer […]

Build generative AI conversational search assistant on IMDb dataset using Amazon Bedrock and Amazon OpenSearch Service

This blog demonstrates how to use Large Language Models (LLMs), Amazon Bedrock, and Amazon OpenSearch Service to create a movie recommendations chatbot. The demonstration uses the IMDb and Box Office Mojo Movies/TV/OTT licensable data package, which provides a wide range of entertainment metadata. Many Amazon Web Services (AWS) media and entertainment (M&E) customers license IMDb […]

AWS direct-to-consumer & streaming Partner showcase at IBC 2023

At IBC 2023 in Amsterdam, Amazon Web Services (AWS) Partners showcased cloud solutions that are transforming the media and entertainment (M&E) industry. With over 40,000 attendees from 170+ countries, IBC provided an opportunity for AWS Partners to demonstrate how they help M&E companies reinvent workloads in the cloud to a large in-person audience. The breadth […]

Crunching the numbers with Next Gen Stats: Unveiling the impact of defensive pressure in the NFL

Pressure Probability introduces a dynamic measure of pressure magnitude in the NFL, capturing factors such as distance from the quarterback, speed, and the quarterback’s movement. The result? A numerical representation of how much duress a quarterback faces over time on each play. Football is a game of strategy, athleticism, and split-second decisions. The rush of […]

Streamline content preparation and quality control for VOD platforms using Amazon Rekognition Video

Last year, we launched Amazon Rekognition video segment detection, an API that makes it easy for media customers to automatically detect frame accurate end credits, black frame segments, shot changes, and color bars in video files using machine learning (ML). Today, we are announcing support for four new types of segments (opening credits, content segments, […]

Watch now: Empowering users with natural language search featuring Dow Jones

Content creators face the ever-increasing challenge of cataloging content in a way that is easily accessible by users. Providing content relevant to a user’s search from vast archives of content requires a system that automatically provides the best match from the most relevant content. Using the Amazon Kendra machine learning service, the Wall Street Journal […]

New – Streamline media analysis tasks with Amazon Rekognition Video

Amazon Rekognition Video is a machine learning (ML) based service that can analyze videos to identify objects, people, faces, text, scenes, and activities, as well as detect any inappropriate content. Starting today, you can streamline media analysis tasks by automating the detection of black frames, end credits, shot changes, and color bars using Amazon Rekognition […]

Virtual hackathon delivers real-world video workflows on AWS

Hackathons give organizations an opportunity to focus engineering resources on solving sticky challenges or driving bursts of innovation. These exercises can be a valuable part of a tech team’s toolkit, as AWS Partner Network (APN) Advanced Consulting Partner Metal Toad demonstrated. On May 6, Metal Toad launched a virtual hackathon to develop fully functional video […]