AWS Media Blog

Category: Sports

Newly announced Amazon S3 Glacier Instant Retrieval storage class—the lowest cost archive storage with milliseconds retrieval

Introduced at re:Invent 2021, Amazon S3 Glacier Instant Retrieval is a new Amazon Simple Storage Service (Amazon S3) Glacier storage class that provides cloud archival storage with milliseconds retrieval for media workloads. It is a cost-effective storage option for infrequently accessed media files that can be quickly retrieved when needed. Amazon S3 Glacier Instant Retrieval […]

PGA TOUR tees up with AWS to reimagine the fan experience

With every major event, professional sports leagues continue to transform the fan experience using a range of technological advancements, from artificial intelligence (AI) to machine learning (ML) and analytics. Looking to boost fan engagement and streamline its video production and delivery workflow, the PGA TOUR (TOUR) recently enlisted Amazon Web Services (AWS) as its official […]

NHL goes all in on UHD with help from AWS

Fans can now get a clearer, real-time view of what’s happening on the ice through the NHL’s new UHD-enhanced video production pipeline. NHL’s recent technology infrastructure update, which includes the addition of several AWS Elemental Link UHD cloud contribution encoders across 32 NHL arenas, provides innovative viewer experiences. The NHL’s new Link UHDs make it […]

AWS Media2Cloud helps Formula 1 migrate to the cloud and manage its growing asset library

Since its inception in 1950, Formula 1 (F1) has grown into a globally recognized brand with a massive library of images, audio, and video captured at Grand Prix racing events around the world. The abundance of media assets F1 captured over time are a challenge to store, manage, and use. Researchers, editors, and producers spent […]

AWS for Media & Entertainment – Helping customers reinvent the industry with purpose-built services, solutions, and partners

Media and entertainment customers face industry-wide transformation, with companies reinventing how they create content, optimize media supply chains, and compete for audience attention across streaming, broadcast, and direct-to-consumer platforms. Industry leaders such as Netflix, FORMULA 1, Discovery, and Disney use the cloud to pioneer new ways to entertain—launching new streaming services, expanding their content catalogs, […]

Watch now: FOX: Uncompressed live sports in the cloud

FOX and AWS are continuing to innovate the way live television is created and distributed in the cloud. Now a year into their strategic collaboration agreement with AWS, FOX dives into how they use AWS Media Services to create adaptable, elastic, and efficient workflows. FOX will share lessons it has learned as pioneers moving the […]

In the news: AWS and Bundesliga enhance real-time game analysis with new performance stats for 2021 season

Bundesliga announced three new Bundesliga Match Facts powered by AWS to give fans deeper insights into action on the pitch. The new Match Facts are Most Pressed Player, which highlights how often a player in possession experiences a significant pressure situation throughout a match; Attacking Zones, which shows fans where their favorite team is attacking and […]

Digital download: Celebrating M&E customer successes and innovations

Introducing me. Magazine, the first digital magazine from Amazon Web Services (AWS) created to celebrate and highlight the successes of our media and entertainment (M&E) customers. Be inspired by stories of collaboration and innovation from across the M&E industry. Learn how AWS customers, including the LA Clippers and Second Spectrum, NASCAR, PBS, Aldea Mexico, Videofashion, […]

FOX uses AWS to score with digital audiences for Super Bowl LIV

September 8, 2021: Amazon Elasticsearch Service has been renamed to Amazon OpenSearch Service. See details. The come-from-behind victory by the Kansas City Chiefs over the San Francisco 49ers in early February attracted an audience of 102 million viewers in the United States – including the largest ever streaming audience with 3.4 million viewers across a […]

Second Spectrum logo on black background

Second Spectrum chooses AWS for cloud, machine learning, artificial intelligence, and media services

Second Spectrum, the Official Optical Tracking and Analytics Provider of sports leagues such as the National Basketball Association (NBA) and the English Premier League, has chosen AWS as its preferred cloud, machine learning (ML), and artificial intelligence (AI) provider. Second Spectrum has also selected AWS media services to help deliver new kinds of live game-watching […]