Category: Artificial Intelligence

The Amazon Web Services (AWS) for Media & Entertainment (M&E) Direct-to-Consumer & Streaming solution area provides services and solutions to help M&E companies prepare, deliver, personalize, and monetize their content across multiple platforms and channels and to provide rich customer experiences with live, linear, and on-demand content. At IBC Show 2024 September 13—16 in Amsterdam, […]

This blog post was co-authored by Ryan Khurana, Lead, Machine Learning and Advanced Analytics, MLSE. In today’s social media-fueled 24/7 news and entertainment cycle, speed is of the essence, especially when it comes to sports coverage. Every pivotal moment has endless re-watch value, enabling a plethora of stories to be produced from vast archives. This […]

In today’s streaming landscape, personalization and an enhanced user experience are paramount. This walk-through proposes a dynamic Free Ad-supported Streaming Television (FAST) channels solution integrated with generative AI to enrich the user experience. This solution achieves personalization based on targets, segments and any other information related to the user. By delivering personalized content, FAST channels […]

Picture one of the most anticipated matchups of the NFL football season with the clock winding down. The quarterback hands off the football to the running back, who is met by a wall of defenders at the line of scrimmage. In this moment, it’s unclear if the running back will evade a tackle and make […]

In the high-stakes world of professional football, every fraction of a second counts. A defender’s split-second decision can be the difference between a game-changing tackle and a touchdown. For years, the National Football League (NFL) has sought to quantify these crucial moments, but the complexity of measuring the different factors contributing to a made or […]

With the annual International Broadcasting Convention (IBC) around the corner, Amazon Web Services (AWS) is gearing up to showcase the latest media & entertainment (M&E) innovations from artificial intelligence (AI) to live cloud production solutions. In addition to hosting meetings and demos in its double-decker stand (5.C90) in Hall 5 at the RAI from September […]

PGA TOUR harnesses generative AI for real-time, contextualized play-by-play commentary, enhancing fan engagement across multiple channels and languages.

This post was co-authored by Chris McGuire, SVP Products, ThinkAnalytics. ThinkAnalytics is an AWS ISV Partner specializing in personalized content discovery, metadata, viewer insight, and targeted advertising for media and entertainment. ThinkAnalytics offers tools for AI-powered content recommendations, channel creation, and scheduling. Major broadcasters and streaming services around the world use the company’s products. At […]

In the realm of 3D animation and visual effects, rendering is a crucial yet computationally demanding process. The intricate details and high resolutions required for stunning visuals often lead to exorbitant rendering times and costs. As the demand for high-quality computer-generated imagery (CGI) rises across industries, traditional brute-force rendering approaches strain hardware resources and energy […]

This blog post walks through a content localization approach where English is translated to Korean. In media production, subtitling plays a crucial role in augmenting viewer comprehension by providing transcriptions that facilitate translation from one language to another. This capability has helped expedite the globalization of media content. For example, the popular Netflix show Squid […]