AWS Media Blog

Category: Amazon Athena

This Is My Architecture: Advertising Analytics at Scale for Live Events Featuring Amazon Prime Video

In this episode of This Is My Architecture, Prime Video shows how they provide customized advertising at scale, and provides reporting/analytics on ad delivery. You’ll learn how Amazon Prime Video handles advertising for Thursday Night Football and other live events, providing analytics on ad delivery using AWS Elemental MediaTailor, AWS Lambda, Amazon Kinesis Data Streams, […]

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