Category: Amazon Redshift

This blog was co-authored by Ivy Lam and David Dwyer, Endeavor Streaming, and Kevin Yao and Simon Christie, AWS. As momentum for direct-to-consumer (D2C) streaming continues to build, more streaming providers are prioritizing audience personalization and retention. Though D2C streams provide a distinct advantage over traditional linear broadcasts when it comes to capturing first-party data, […]

Kayo Sports is Australia’s dedicated multi-sports streaming service offering more than 50 live and on-demand sports streamed instantly. Kayo Sports was looking to create a unified database integrating internal and external sources of data, including customer behavior, preferences, profile information, and other interactions to provide a better experience across customer touchpoints. The company decided to […]