AWS for M&E Blog

Category: Industries

How 5 runs live pop-up events from a browser with AWS Elemental MediaLive

How 5 runs live pop-up events from a browser with AWS Elemental MediaLive

In this post, we describe how, on top of that pipeline, 5 built a browser-based console where a single remote operator can run a live pop-up event (with monitoring, input switching, ad signaling, and graphics) using the control capabilities of AWS Elemental MediaLive. Because these events arrive on an international feed shared with other broadcasters, the console also has to supply what a viewer would normally get from a produced channel: holding slates between segments, and on-screen messaging in 5’s own brand.

Bitmovin enhances streaming intelligence with Amazon Bedrock

Bitmovin enhances streaming intelligence with Amazon Bedrock

In this blog, learn how Amazon Web Services (AWS) Partner Bitmovin has developed the AI Session Interpreter powered by the Mistral 7B foundation model (FM) on Amazon Bedrock, a fully managed service that offers a choice of industry-leading FMs.

How PGA TOUR automated live profanity detection with AWS using Amazon Transcribe

How PGA TOUR automated live profanity detection with AWS using Amazon Transcribe

In this post, we share how the PGA TOUR automated their approach with an AI-powered profanity detection and filtering system built on Amazon Transcribe. The solution meant that experienced production staff could take on higher value creative and technical roles while improving detection speed and consistency.

How Xytech AI cut media production scheduling from hours to minutes with AWS

How Xytech AI cut media production scheduling from hours to minutes with AWS

Launched at NAB Show 2026, Xytech AI is the first step in a much larger vision: making the full depth of the Xytech media operations platform accessible through natural language.

Building audio provenance for AI-generated content at the source with AWS

In this post, we show how to build SENTINEL, an Amazon Web Services (AWS) pipeline that embeds a cryptographic provenance watermark into AI-generated audio at the point of synthesis and carries a verifiable chain of custody through a live-streaming media pipeline. This post covers the architecture, AWS service implementation, deployment approach, and engineering trade-offs we encountered while building SENTINEL.

Announcing AI-Powered Video Advertising & Operations knowledge badge on AWS Skill Builder

Announcing AI-Powered Video Advertising & Operations knowledge badge on AWS Skill Builder

Learn more about the new AI-Powered Video Advertising & Operations knowledge badge readiness path, available at no cost on AWS Skill Builder, gives you structured training across the full programmatic advertising stack, from foundational concepts through production-grade architectures.