AWS for M&E Blog

Category: Industries

Crunching the numbers with Next Gen Stats: Unveiling the impact of defensive pressure in the NFL

Pressure Probability introduces a dynamic measure of pressure magnitude in the NFL, capturing factors such as distance from the quarterback, speed, and the quarterback’s movement. The result? A numerical representation of how much duress a quarterback faces over time on each play. Football is a game of strategy, athleticism, and split-second decisions. The rush of […]

Tackling Next Gen Stats: How AWS is using AI to advance sports analytics with the NFL

Football, a sport of strategy, athleticism, and heart-pounding moments, has always been a game of numbers. Beyond the touchdowns, sacks, and interceptions, there’s a world of hidden metrics that shape the dynamics of each play. We sat down with the AWS Generative AI Innovation Center (GAIIC) to unveil the intricacies behind ‘Pressure Probability,’ the latest AI-powered […]

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Generative AI assists creative workflows with inpaint eraser and Amazon SageMaker

Introduction Generative AI is transforming how content is created and consumed. Media & Entertainment (M&E) companies face growing demand for personalized and engaging content to serve their audiences across multiple channels. Models like Stable Diffusion, where images and video can be generated with just a simple text prompt, allows businesses to leverage generative AI as […]

Multi-region workflows for Flame on AWS using Hammerspace

Scaling storage globally Building out a multi-site studio has traditionally been a challenging task for companies and productions. Driven by the need to win additional projects, hire world-renowned talent, or capture location-specific incentives, companies inevitably confront the realities of large-capital expenditures, forecasting for maximum size, and onboarding a large quantity of local IT staff. As […]

AWS demonstrates new monetization solutions at IBC 2023

With the announcement of the AWS for M&E Monetization solution area, Amazon Web Services (AWS) demonstrates new monetization solutions at IBC 2023 that enable media companies to maximize advertising revenue and drive customer engagement across platforms and channels. Ten AWS and AWS Partners feature solutions spanning the end-to-end media advertising lifecycle on stand 5.C90 at […]

Re-architecting a monolithic application for cloud-native deployments

This blog was co-authored by Julián Fernández-Campón, Chief Technology Officer, Tedial. Tedial, a validated software partner, has been creating applications tailored for the Media & Entertainment (M&E) industry since 2001. The company focuses on solutions for companies with Media Asset Management (MAM), workflows orchestration, and systems integration. Several years ago, Tedial recognized that business operations […]

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Video summarization with AWS artificial intelligence (AI) and machine learning (ML) services

Publishers and broadcasters recognize that short video clips are effective in gaining attention from younger viewers, many of whom are enthusiasts of short form content on platforms like TikTok. If companies in traditional M&E industries can efficiently generate short video clips from original content and distribute them across various social media platforms such as Facebook, […]

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Increase video processing and distribution flexibility using AWS Elemental Link UHD with AWS Elemental MediaConnect

Today, Amazon Web Services (AWS) announced that AWS Elemental Link UHD now supports AWS Elemental MediaConnect. Combining Link UHD with MediaConnect is a simple and cost-effective way to create live video workflows in the cloud, saving time and resources compared to traditional on-premises, satellite, or fiber infrastructure. Customers have more flexibility in how they process […]

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Expanding support for KLV metadata processing across AWS Media Services and AWS Elemental Appliances & Software

AWS is pleased to announce expanded feature support for Key-Length-Value (KLV) metadata processing in AWS Media Services and AWS Elemental Appliances & Software. While KLV has long been supported in AWS Elemental products and services, we’ve recently added new ways to carry KLV information in video workflows. If you are not already familiar with KLV, […]

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AWS for Media & Entertainment launches new Monetization solution area

Today, ahead of and aligned with our presence at IBC 2023, Amazon Web Services (AWS) is launching an AWS for Media & Entertainment (AWS for M&E) solution area focused on monetization. Through a combination of purpose-built AWS services and Partner offerings, AWS monetization solutions for M&E enable customers to simplify and modernize their advertising, licensing, […]