AWS Media Blog

Category: AWS Elemental MediaConvert

BookTix takes live performances from on-stage to online with AWS

Putting together a live performance of any scale is a complex process with many moving parts, from securing and preparing the venue, performers, set, and dressings to attracting an audience and managing ticket sales. Until recently, the ticketing process for these events has either been through digital solutions or arduous manual approaches. The co-founders of […]

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2020 Technology and Engineering Emmy® Awards Recognize AWS as Video Streaming Skyrockets

Amidst the chaos of 2020, millions more people sought their news, information, sports, and entertainment via online video. This was evidenced by on-demand subscriptions up a record-setting 39% to 770 million viewers around the world. Overall video streaming increased in all regions, with Conviva reporting that time spent streaming in the fourth quarter of 2020 […]

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Converting frame rates in the cloud with InSync FrameFormer and AWS Elemental MediaConvert

Authored by Paola Hobson, Managing Director at InSync Technology, Ltd. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post.   Frame rate conversion Since the earliest days of TV broadcasting, global viewers have wanted to watch live breaking […]

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Streaming Media Readers Select AWS Services

The 2020 Streaming Media Readers’ Choice Awards garnered more than 25,000 votes from more than 2,200 voters in 26 categories spanning a full range of media technologies. Included among the winners announced November 19 are four AWS services that help content providers deliver innovative viewing experiences, address accelerating demand for digital content, and monetize services […]

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Encode video in a smarter way using Automated ABR

Introduction The most common over the top (OTT) distribution formats in use today are based on delivery of video using ABR (Adaptive Bitrate) technologies. An ABR package contains multiple renditions of the content encoded in a range of bitrates and resolutions. Formats like HTTP Live Streaming (HLS) and Dynamic Adaptive Streaming over HTTP (DASH) define […]

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How to set up a simple video-on-demand service on AWS with TrackIt

The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. The production of new video content driven by ubiquitous and relatively high-quality acquisition devices (mobile phones, action cameras, etc.), along with the accelerating re-use of old libraries, has seen […]

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Using frame rate conversion to expand content availability

Authored by Daryl Blair, Director of Sales & Marketing at InSync Technology, Ltd. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. Historically, film and video content has been acquired, produced, and mastered to comply with the delivery standards […]

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Solving OTT workflow challenges with AWS  

Authored by Tom Schaeffer, Founder, President & CEO of Float Left Interactive. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. This post discusses the history and evolution of over-the-top (OTT) streaming and outlines how my company, Float […]

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[Updated 3/15/2021] ZEE5 inserts millions of ads in live and VOD content using AWS

This post is co-authored by Girish Nair, SA, Media & Entertainment at Amazon Web Services and Vivek Yadav – Senior CDN Engineer at ZEE5 ZEE Entertainment is among the largest producers and aggregators of Hindi programming in the world, with an extensive library housing over 260k+ hours of television content with more than a billion […]

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[Updated 3/15/2021] Inserting ad breaks into video content using Amazon Rekognition, AWS Elemental MediaConvert and AWS Elemental MediaTailor

Customers are often overwhelmed with the amount of undifferentiated heavy-lifting involved in preparing their media for monetization and streaming. The traditional ad insertion process is repetitive, error-prone, and time-consuming, and ads are inserted in a non-intrusive way so that the attention of the audience is not disturbed when presented with ad content. A cloud-based monetization […]

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