AWS Media Blog

Category: AWS Elemental MediaConvert

Actionable video on demand for audience engagement

As viewers shift from passively viewing into actively engaging with content during video playback, content providers can design and build interactive and actionable experiences for their audiences. Actionable video is context-aware and time-specific, allowing the viewer to respond to prompts about a person, place, or object while watching and interacting with video as it plays. […]

Read More

Protecting over-the-top streaming with watermarking and disruption from Synamedia and AWS Part II: VOD

The new VOD business model In a previous blog post, we discussed how individual manifests of live content can be intercepted regardless of digital rights management (DRM). We proposed that running Synamedia Streaming Piracy Disruption (SPD) on Amazon Web Services (AWS) can help protect content. In this blog post, we expand on that model, describing […]

Read More

AWS Partner TrackIt streamlines the content curation process with AI Video Reviewer

Authored by Brad Winett, President and Partner at TrackIt. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. As the availability and demand for media content continues to explode, companies that deal with large volumes of media assets […]

Read More

AWS at NAB 2022 demos and presentation videos now available on demand

During the NAB Show 2022, Amazon Web Services showcased purpose-built solutions for media and entertainment (M&E) as well as technology-forward topics in its dedicated theater. Now, you can see many of these demonstrations and presentations on demand, which highlight the transformative power of the cloud across five solution areas for M&E: content production; media supply […]

Read More

Gamestar+ is revolutionizing game night using AWS-powered solutions from IMT

For the leaders at Gamestar+, game night is more than a leisure activity—it’s an avenue to improved social collaboration. “Games have the power to magically transform even the most awkward dinner parties into really fun events,” says Todd Young, cofounder and chief operating officer of Gamestar+. “They really have an intrinsic value to facilitate meaningful […]

Read More
In this diagram, two types of feeds are processed. First, the live RTMP feed from the game court is processed by the media pipeline using AWS Elemental MediaLive and MediaConvert services to create video clips. Second, Hawk-Eye and statistical feeds are pushed into Amazon Kinesis streams. Lambda processes these events and stores them in Aurora Serverless Postgres database.

How Infosys reimagines the game of tennis using AWS

This post has been co-authored by Rohit Agnihotri, Chief Architect of Infosys Tennis Platform, and Satheesh Kumar, Principal Solutions Architect at AWS Infosys is a global leader in next-generation digital services and has developed innovative solutions to engage stakeholders in the sports ecosystem. Infosys is the official digital innovation partner for major tennis events like the […]

Read More

Back to basics: Mechanisms used behind the scenes in video compression

Video encoding In this blog, we’re going to explain the fundamentals of the video encoding process (compression) in simple terms. The main purpose of compression/encoding is reducing the volume of data that are needed to capture, store, and transmit video. This leads to reductions in storage hardware, data transmission time, and required delivery bandwidth. While […]

Read More

On Air saves time on media workflows using Nomad Solution on AWS

Facing growing demand for a live concert experience On Air, a pay-per-view on-demand streaming service, launched its first streaming solution for live concerts and performances in 2020. During the COVID-19 pandemic, however, the demand for live streaming content increased more quickly than On Air could have anticipated. The company realized that it needed a more […]

Read More

AWS for M&E Video Tutorials: Trickplay with AWS Media Services

AWS for Media & Entertainment Video Tutorials are a series of short videos that cover best practices and actionable tips to build media workflows on AWS. In these on-demand videos, AWS media and entertainment experts answer common questions from customers and offer valuable insight about how to architect, deploy, and optimize your media workflows. In […]

Read More

AWS for M&E Video Tutorials: AVC/H.264 encoding configurations for AWS Media Services

AWS for Media & Entertainment Video Tutorials are a series of short videos that cover best practices and actionable tips to build media workflows on AWS. In these on-demand videos, AWS media and entertainment experts answer common questions from customers and offer valuable insight about how to architect, deploy, and optimize your media workflows. In […]

Read More