AWS Media Blog

Category: AWS Elemental MediaTailor

Streaming Media Readers Select AWS Services

The 2020 Streaming Media Readers’ Choice Awards garnered more than 25,000 votes from more than 2,200 voters in 26 categories spanning a full range of media technologies. Included among the winners announced November 19 are four AWS services that help content providers deliver innovative viewing experiences, address accelerating demand for digital content, and monetize services […]

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Playing your ads-featured content with AWS Elemental MediaTailor and VideoJS

In the previous installments of this blog series, we showed how to monetize your content with a custom workflow with FFmpeg on Amazon Elastic Container Service at Fargate and with Amazon Rekognition. In this post, we show you how to display and interact with an HLS stream in a simple webpage similar to this.   Sample […]

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How to diagnose AWS Elemental MediaTailor ad insertion flows using debugging

AWS Elemental MediaTailor allows you to serve targeted ads to viewers while maintaining broadcast quality in over-the-top (OTT) video applications. This article explains how it is possible to use the debugging feature of MediaTailor to dive deep into an ad insertion session lifecycle to troubleshoot or visualize what is happening behind the scenes. The PDF […]

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Zee5 inserts millions of ads in live and VOD content using AWS

This post is co-authored by Girish Nair, SA, Media & Entertainment at Amazon Web Services and Vivek Yadav – Senior CDN Engineer at Zee5 Zee Entertainment Enterprises Limited is one of India’s leading television media and entertainment companies. It is among the largest producers and aggregators of Hindi programming in the world, with an extensive […]

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Inserting ad breaks into video content using Amazon Rekognition, AWS Elemental MediaConvert and AWS Elemental MediaTailor

Customers are often overwhelmed with the amount of undifferentiated heavy-lifting involved in preparing their media for monetization and streaming. The traditional ad insertion process is repetitive, error-prone, and time-consuming, and ads are inserted in a non-intrusive way so that the attention of the audience is not disturbed when presented with ad content. A cloud-based monetization […]

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Digital download: Celebrating M&E customer successes and innovations

Introducing me. Magazine, the first digital magazine from Amazon Web Services (AWS) created to celebrate and highlight the successes of our media and entertainment (M&E) customers. Be inspired by stories of collaboration and innovation from across the M&E industry. Learn how AWS customers, including the LA Clippers and Second Spectrum, NASCAR, PBS, Aldea Mexico, Videofashion, […]

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AWS Insights highlights APN partner launch announcements

Today, thousands of media professionals are tuning into the AWS Insights Online Conference, a virtual event featuring strategies and solutions for M&E workloads across multiple keynotes and three session tracks. As a part of this in-depth learning event, the AWS Partner Network (APN) team covers 27 recent launches and API/SDK integrations made by APN media partners across […]

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Monetize media content with AWS Elemental MediaTailor and Computer Vision

In a previous post, we explained how to build a Media Analysis Solution that extracts key details from media files without machine learning expertise. However, for media content in the cloud, there are many additional applications and business opportunities to explore. In this blog post, we show how to increase the monetization potential of media content by […]

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The evolution of the television live event ecosystem and how AWS and TAGVS are shaping the future – Part 2

This blog was co-authored by Kevin Joyce (TAG Video Systems), Peter Wharton (Happy Robots), Michael Proulx (Retired CTO), and Mark Stephens (Amazon Web Services). In the first of this two-part series, we walked through the linear television live event ecosystem and how it is evolving through the use of cloud. This second part is focused on […]

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Monetizing VOD assets using ad marker insertion

AWS Elemental MediaConvert lets you specify ad insertion points in your outputs. This capability is incredibly useful if your input video doesn’t contain ad markers (SCTE-35 markers) but you still need to monetize (or even black out) your content. A tutorial is available (as part of a larger AWS VOD workshop) on GitHub to demonstrate […]

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