AWS Marketplace

Automate Private Marketplace management for your organization

In this post, Deepa and I will share a solution to set up private marketplace catalogs using AWS CloudFormation templates. You can use this solution to enable automation through integration with your organization’s existing infrastructure-as-code (IaC) setup. Internally, this solution uses APIs through AWS SDK for Python (Boto3) and leverages AWS Lambda, Amazon EventBridge, and Amazon S3. It provides an automated way to enable the private marketplace feature in your organization, create and configure multiple private marketplace experiences, and manage these experiences.

Boost viewer engagement with content management innovation

I recently led a webinar on how to boost viewer engagement using content management innovation. The webinar highlighted real-world success stories and practical advice for approaching key challenges. Brandon Omohundro, Vice President – Digital Operations at Gray Media Group, shared how Gray Television accelerated content creation, boosting their engagement and ad revenue opportunities. This post highlights important lessons from three real-world examples including Gray Television’s transformation and the trends and challenges shaping the M&E direct-to-consumer landscape.

The 5 phases to listing your SaaS product in AWS Marketplace

This blog provides a holistic roadmap of the process for SaaS companies to get their products listed in AWS Marketplace. Including all aspects, from initial seller registration to product creation, integration, testing, publishing, and promotion, with a breakdown of the roles, functions, and tips for each phase. By following the 5 phases and helpful tips listed in this blog, SaaS companies can efficiently list their solution in a few weeks.

Using AWS Marketplace to extend FedRamp compliant architectures

To give buyers a more comprehensive view of the security and compliance information for the product or vendor, AWS announced AWS Marketplace Vendor Insights. Vendor Insights allows sellers to provide on-demand access to evidence regarding their security and compliance, streamlining the buyer’s risk assessment and procurement process.

The latest transformation trends in healthcare

To understand the digital transformations taking place in healthcare, I recently moderated a webinar titled Latest transformation trends in healthcare. The webinar opened with relevant findings from a recent survey by Becker’s Healthcare. Panelists from Arcadia, Infor, and Rhapsody joined the conversation to share how these findings resonate for their companies and customers. In this post, I provide an overview of the topics covered in the webinar.

Optimize research and delivery of complex medicines using data insights

AWS Marketplace recently led a webinar exploring how leading R&D teams embrace innovation to quickly acquire research insights and improve patient treatment worldwide. In this webinar, Adam Mendez, head of Data Engineering & Architecture at Resilience, demonstrated how their organization utilizes the Quilt Platform with Seqera’s Nextflow to automate the delivery of next generation sequencing (NGS) pipeline output. This post highlights key takeaways, including an overview of real-world examples and excerpts from the Q&A discussion.

Fuel audience growth using media supply chain innovation

Ian recently led a webinar exploring how the media supply chain enables seamless content creation, acquisition, delivery, and revenue generation amid shrinking timelines and budgets. Brian LaKamp, EVP, Media Supply Chain at Paramount, and Fabric CEO Rob Delf, illustrated how Fabric empowered Paramount to unify title management, ensuring quality metadata. This post highlights key takeaways from the webinar, including an overview of real-world examples.

Optimize direct-to-consumer workloads through AWS Marketplace

This post highlights key webinar takeaways, including an overview of Urban Edge Network’s story, today’s D2C trends and challenges, and Q&A excerpts. View the Optimize direct-to-consumer workloads through AWS Marketplace webinar for the entire discussion.