Category: Mobile Services*

You just got a new customer for your mobile app. Congratulations! But be careful not to celebrate too early. Did you know that nearly 25% of customers never revisit an app after initial use? After a full month, the fall-off is nearly total. What happened? Analytics are no longer an option for mobile developers—they’re a […]

You are about to enter the incredibly engaging and often confusing world of mobile deep linking. You’ll learn what deep linking is—the types of links, what deep linking can do, and why you should care—and walk through implementation details with examples. What is Deep Linking? Think of a deep link as a URL that takes […]