AWS Storage Blog
Author: Sidhanth Muralidhar
Sidhanth is a Principal Technical Account Manager at AWS. He has over 10 years of experience in cloud computing and works with enterprise customers who run their workloads on AWS. He is passionate about working with customers and helping them architect workloads for cost, reliability, performance, and operational excellence at scale. He has a keen interest in data analytics as well.
Optimizing recommendations and analytics using Amazon DynamoDB and Amazon S3
Today, consumers navigate thousands of products on e-commerce sites, hundreds of shows on streaming platforms, and countless options in digital marketplaces. This choice overload creates decision fatigue, yet consumers continue to demand more variety and make more purchases online. As a result, personalization has become essential—consumers reward brands that deliver relevant, tailored online experiences. However, […]