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    2. Bridging Borders: Navigating Go-To-Market Strategies Globally [Vietnam]

    Bridging Borders: Navigating Go-To-Market Strategies Globally [Vietnam]

    Generative KI

    Markteinführung

    Startup

    Tag:

    -

    Zeit:

    -

    Typ:

    PERSÖNLICH

    Sprache:

    English

    Stufe(n):

    100 – Grundstufe, 200 – Mittelstufe

    Join us for a transformative half-day event designed to empower Vietnamese GenAI startups and startups that are keen to adopt and leverage GenAI products to refine their go-to-market (GTM) strategies to build local and go global. In an era where AI-driven solutions are rapidly reshaping industries, understanding how to successfully navigate a foreign market is crucial for growth and sustainability.

    ​This thought leadership event will gather industry experts, successful entrepreneurs, and visionary investors to share valuable insights and best practices tailored specifically for startups like yours. Attendees will have the opportunity to engage in meaningful discussions, collaborate with peers, and acquire actionable strategies that can directly impact their expansion efforts.

    Key Takeaways:

    • Industry Insights: Discover the current trends and future directions of the GenAI landscape. GenAI Fund Team will present research-backed data and case studies that shed light on market dynamics, customer preferences, and technological advancements. This knowledge will empower you to make informed decisions about your product offerings and market positioning.
    • Mind Share and Collaboration: Engage in dynamic discussions that foster collaborative thinking. By sharing experiences and challenges with fellow entrepreneurs, you will not only gain diverse perspectives but also spark innovative solutions that can enhance your GTM strategies. The collaborative environment encourages open dialogue, ensuring that all voices are heard and valued.
    • 1-on-1 Startup Clinics with AWS Startups: Sign up for 15mins 1-on-1 discussion slots with AWS Startup Solutions Architect or Sales representative to unblock a technical challenge, or learn how to build, launch or scale your startup.
    • 1-on-1 Startup Clinics with Community Partners: Sign up for 15 mins 1-on-1 discussion slots with our startup ecosystem partners to tackle the top/common painpoints that your startup may be facing below.
      • Endeavor Catalyst: TBD
      • Monk's Hill Ventures: Everything you need to know about Unit Economics for your startups
      • Antler: GTM & Customer Acquisition
      • GenAI Fund: TBD
    • Workshop: Mastering GTM Strategy & B2B Sales with HubSpot - Focus on Building Local in Vietnam and Expanding Globally - Brought to you by vBase Digital and HubSpot for Startups! This workshop will equip you with the essential knowledge and tools to optimize your Go-to-Market (GTM) strategy and B2B sales processes, focusing on building a solid presence in the Vietnamese market and expanding your reach globally. You'll learn how to:
      • ​Build and manage a scalable sales pipeline using HubSpot, tailored for local and global markets
      • ​Effectively generate, score, and nurture leads in Vietnam and beyond
      • ​Leverage AI and automation for sales productivity across different regions
      • ​Develop a pricing strategy that aligns with your business goals and local market conditions
      • ​Track and analyze key metrics to measure success in both local and global markets

    ​Whether you're a Vietnamese startup looking to refine your GTM approach or an established business aiming to enhance your sales performance in Vietnam and international markets, this workshop will provide valuable insights and actionable strategies. Workshop leaders from vBase Digital, Christian Geissendoefer and Kevin Yee.

    Program:

    • ​2PM-2.30PM (30 Mins): Registration
    • ​2.30PM-2.40PM (10 Mins): Opening Remarks by
      • ​AWS Startups
      • ​HubSpot For Startups
    • ​2.40PM-3.00PM (20 Mins): Sharing & Insights from GenAI Fund
    • ​3.00PM-3.20PM (20 Mins): Keynote Presentation from Kai Yong (Head of BD, Startups, AWS Startups)
    • ​3.20PM-3.40PM (20 Mins): Fireside chat with James Gilbert (VP, Partnership Marketing, HubSpot)
    • ​3.40PM-5.00PM:
      • ​Networking
      • ​Startup Clinics (1-1) Powered by AWS Startups, Endeavor, MHV, Antler and GenAI Fund (limited slots available)
      • ​Hands-on Workshop Powered by HubSpot For Startups & VBase (limited to 15 founders)

    Advance registration is required due to limited capacity. Please bring photo ID to attend.