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AWS re:Invent 2023

How AWS and BMW Group Team Up to Accelerate Data-Driven Innovation

Overview

BMW Group’s Cloud Data Hub is the engine behind next-generation automotive experiences. It processes terabytes of data from millions of vehicles a day, helping users across development, production, and sales gain insight and innovate. As the team from BMW says in this AWS re:Invent 2023 presentation, the collaboration between BMW and AWS has been integral to developing Cloud Data Hub. Working with AWS Professional Services and using machine learning service Amazon SageMaker, the premium automotive manufacturer is successfully implementing use cases at scale. Learn more about how BMW Group continues to innovate on AWS.

The official BMW Group logo in gray text, displaying the words 'BMW GROUP' in a bold, modern typeface. 2021 branding version.
AWS is a big partner for us […] We set up a partnership between BMW and AWS where we announced our collaboration to accelerate data-driven innovations.

Alexander Angebrandt

Vice President, Data Transformation & Enterprise Platforms, BMW Group

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