AWS Partner Network (APN) Blog

Kawshik Sarkar

Author: Kawshik Sarkar

Why SuccessKPI’s Use of Sentiment Analysis is Transformative for Customer Experiences

Companies often struggle to understand customer sentiment in call center data, posing barriers to responding to emotions in real-time. SuccessKPI uses natural language understanding and machine learning on a large dataset to enable sentiment prediction. This helps avoid bias of human reviewers and attain objective results when analyzing customer feedback. SuccessKPI offers capabilities like sentiment by channel, time, quarter, and entity to transform customer experiences.