AWS for Industries
Author: Parker Bradshaw
Parker Bradshaw is an Enterprise SA at AWS who focuses on storage and data technologies. He helps retail companies manage large data sets to boost customer experience and product quality. Parker is passionate about innovation and building technical communities. In his free time, he enjoys family activities and playing pickleball.
How to outrank, outsell, and outperform in AI search with Pattern’s GEO Scorecard
Five years ago, growing your brand online meant fine-tuning keywords and vying for prime spots in search results. Now, the game has changed: AI platforms are transforming how shoppers discover products, get recommendations, and make decisions. Today, instead of typing “best running shoes,” consumers simply ask their favorite AI, “What running shoes should I buy?” […]
The Fanatics generative AI hackathon
Introduction Recognizing the transformative potential of generative AI, Fanatics Commerce, a global leader in licensed sports merchandise, organized a global generative AI–based hackathon. This initiative not only accelerated the adoption of cutting-edge AI technologies, but also fostered an agile, knowledge-sharing environment. With its tech-driven, multi-channel approach, Fanatics has revolutionized how fans purchase team sports apparel, […]