AWS for Industries

Tag: Coca-Cola Freestyle

See how Coca-Cola uses the compute power of AWS to innovate consumer beverage experiences at scale

After 20 years of operating its own on-premises data centers, Coca-Cola migrated to Amazon Web Services (AWS) in 2013. Earlier that year, the company’s Super Bowl commercial generated a spike in website traffic that overwhelmed its servers, catalyzing Coca-Cola’s decision to move to the cloud. Since its migration, Coca-Cola has reduced its operational costs by […]

Building Great Brands Consumers Love

Building a great brand that consumers love is crucial for nearly every company. And this is particularly true for consumer packaged goods (CPG) manufacturers that strive to design, manufacture, and deliver products that delight shoppers. However, CPG companies at different stages of growth face very different challenges. For example, a long-standing brand may be dealing […]