AWS Messaging Blog

Pavlos Ioannou Katidis

Author: Pavlos Ioannou Katidis

Pavlos Ioannou Katidis is a Senior Specialist Solutions Architect at AWS, specializing in Amazon Simple Email Service (SES) and AWS End User Messaging. With deep expertise in designing scalable and resilient solutions, Pavlos focuses on designing and building mass communication systems and omnichannel frameworks. He has authored widely adopted AWS workshops, blogs, and technical solutions, and developed internal tools leveraging Generative AI to streamline processes and boost productivity. Pavlos has represented AWS at re:Invent, speaking on topics such as resilient notification systems, one-time password setups, and high-volume messaging best practices. In his spare time, he enjoys playing tennis, walking, and working on personal coding projects.

Dynamically personalize your in-product user experience using Amazon Pinpoint in-app messaging

Many businesses today struggle to align out-of-product messaging through channels such as email and SMS, with in-product messaging shown when a users is within a mobile or web application. Customers will present one message to a user through a targeted email, but once a user visits the application they are presented with different messaging. This […]