AWS Messaging & Targeting Blog
Category: AWS End User Messaging
Building AI-powered customer experiences using a modern communications hub
Organizations face integration challenges while adding Generative AI (GenAI) -powered Agentic AI and hyper-personalization capabilities to engage with customers through dynamic and personal experiences. They require scalable and reusable architectures to integrate knowledge bases, business logic, and customer communications without a complete system overhaul, amid disparate engagement solutions they currently operate. A Modern Communications Hub, loosely coupled with core Generative AI services, will establish a composable foundation to build communication-channel-agnostic customer experiences on. Start experimenting with AI-powered customer experience innovations with a quick proof-of-concept that won’t interfere with your present customer engagement setup.
Automatización de flujos de trabajo con WhatsApp usando AWS End User Messaging Social
En el mundo actual, WhatsApp se ha convertido en una aplicación de comunicación ampliamente utilizada, con más de 2.700 millones de usuarios globalmente. Como propietario de un negocio, probablemente tenga clientes que usan WhatsApp regularmente. Esto presenta una oportunidad para usar WhatsApp como un canal adicional para aumentar su alcance e interactuar con sus clientes […]
Automate workflows with WhatsApp using AWS End User Messaging Social
In today’s world, WhatsApp has become a widely used communication app, with over 2.7 billion users globally. As a business owner, you likely have customers who use WhatsApp regularly. This presents an opportunity to use WhatsApp as an additional channel to increase your reach and engage with your customers more effectively. WhatsApp messaging need not […]
How to Manage Global Sending of SMS with AWS End User Messaging
AWS End User Messaging has a global SMS reach, of 240 countries and regions around the world, enabling companies of all sizes to send SMS globally. Unlike the process of sending a personal message from your phone to someone in another country, sending Application to Person (A2P) messages, also known as bulk SMS, involves many […]
re:Invent 2024: Your guide to AWS’s biggest event with Amazon SES and AWS End User Messaging
On December 2, 2024, Amazon Web Services (AWS) re:Invent conference returns to Las Vegas for our 13th year. There will be an abundance of activities for exploring, learning, networking and fun. We will definitely have groundbreaking announcements made during the different keynotes throughout the event that you won’t want to miss. Discover new ideas and […]
Build a Secure One-Time Password Architecture with AWS
In today’s digital landscape, where cyberattacks continue to grow more sophisticated, the need for robust security measures has never been more paramount. One-Time Passwords (OTPs) have long been a crucial component of multi-factor authentication. They provide an additional layer of security to protect user accounts from unauthorized access. The landscape of OTP delivery is evolving […]
Enhancing Message Reach: An Omnichannel Approach Using WhatsApp, SMS, and Email with AWS
SMS, WhatsApp, and email are essential channels for communication, each offering distinct advantages. SMS is known for its high deliverability and broad accessibility, making it a reliable choice for reaching users even without internet access. However, SMS can be costly, and delivery failures may lead to opportunity costs, such as potential lost sales if users […]
Build a Two-Way Email-to-SMS Service with Amazon SES and Amazon End User Messaging
Introduction Businesses and organizations today struggle to effectively communicate with their customers, employees, or other stakeholders across the diverse range of digital channels they now use. One common problem arises when the requirement to exchange information quickly and reliably extends beyond traditional email. This issue challenges organizations where recipients lack immediate access to email. This […]
10DLC Registration Best Practices to Send SMS with AWS End User Messaging
Updated 01/07/2025 to include new upload capabilities for Opt-in Workflow What is 10DLC? Ten-Digit Long Code, or more commonly shortened as 10DLC, is intended specifically for sending Application-to-Person (A2P) SMS in the United States only. If you don’t send text messages to recipients in the US, then 10DLC doesn’t apply to you. 10DLC was designed […]
How to Send MMS Using AWS End User Messaging
Note: AWS End User Messaging is the new name for Amazon Pinpoint. Learn more about MMS with AWS End User Messaging here. In our digital age, communication has evolved far beyond simple SMS, short for Simple Message Service. The rise of multimedia messaging has transformed the way we share information, express ourselves, and stay connected. […]