AWS Blog

Breaking Through Bureaucracy: A Leader’s Guide to Establishing Your First Autonomous Team

Breaking Through Bureaucracy: A Leader’s Guide to Establishing Your First Autonomous Team

Traditional organizational operating models built for stability are hindering enterprise innovation and agility in rapidly changing markets, but implementing autonomous teams—starting with small, customer-facing initiatives led by empowered single-threaded leaders—can help organizations balance necessary control with the speed and adaptability required to remain competitive.

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Introducing Amazon Nova Sonic: Human-like voice conversations for generative AI applications

Introducing Amazon Nova Sonic: Human-like voice conversations for generative AI applications

Amazon Nova Sonic is a new foundation model on Amazon Bedrock that streamlines speech-enabled applications by offering unified speech recognition and generation capabilities, enabling natural conversations with contextual understanding while eliminating the need for multiple fragmented models.

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Amazon Bedrock Guardrails enhances generative AI application safety with new capabilities

Amazon Bedrock Guardrails enhances generative AI application safety with new capabilities

Amazon Bedrock Guardrails introduces enhanced capabilities to help enterprises implement responsible AI at scale, including multimodal toxicity detection, PII protection, IAM policy enforcement, selective policy application, and policy analysis features that customers like Grab, Remitly, and KONE are leveraging to standardize safeguards across generative AI applications.

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  • Wang Rui, Zhengyuan Shen, Huong Nguyen, Hao Huang, Guang Yang, 04/21/2025
    Today, we are excited to announce the availability of Prompt Optimization on Amazon Bedrock. With this capability, you can now optimize your prompts for several use cases with a single API call or a click of a button on the Amazon Bedrock console. In this blog post, we discuss how Prompt Optimization improves the performance of large language models (LLMs) for intelligent text processing task in Yuewen Group.
  • Micah Walter, 04/21/2025
    AWS introduces new EC2 instance families (C8gd, M8gd, R8gd) powered by Graviton4 processors with NVMe SSD storage, offering up to 30% better performance, 3x more vCPUs and memory, and up to 11.4TB local storage compared to Graviton3-based predecessors.
  • Mike George, 04/21/2025
    Many organizations validate their generative AI–based workloads on their emotional reaction to a foundation model’s output instead of real testing criteria. In this post, we show you how you can move away from vibe testing and effectively evaluate your Amazon Bedrock workloads for production.
  • Joshua Smith, Shridhar Pandey, 04/21/2025
    This post explores the importance of distributed tracing for operating serverless applications and announces an important update to tracing behavior for AWS Lambda, which streamlines how trace context is handled in PassThrough mode. This blog post will demonstrate how this change gives you better control over how your Lambda functions handle tracing with AWS X-Ray through practical examples. Whether you’re building new applications or operating existing ones, this update helps you achieve more predictable and efficient tracing across your serverless applications built using Lambda.
  • Chamandeep Singh, Aimee Lin, Snehanshu Bhaisare, 04/21/2025
    Organizations shouldn’t have to choose between protecting sensitive data and driving innovation. That’s why DataMasque, an Advanced AWS Technology Partner, is raising the bar on data privacy with automated masking solutions that transform how businesses handle sensitive information. By replacing real customer data with high-fidelity synthetic data, teams can develop, test, and analyze with confidence – all while maintaining regulatory compliance. Available on AWS Marketplace, DataMasque’s seamless integration with AWS services empowers customers to innovate faster while keeping sensitive data secure.
  • Cade Kettner, Dipin Sahadevan, Nirupam Datta, 04/21/2025
    In this post, we present a practical approach to one of the most significant challenges organizations face when adopting Amazon RDS Custom for SQL Server: migrating large datasets from SQL Server on Amazon EC2 to Amazon RDS Custom for SQL Server efficiently and cost-effectively. By using SQL Server’s native detach and attach method combined with EBS snapshots, you can migrate your databases without requiring Amazon S3 or AWS DMS.
  • Esteban Serna Parra, 04/21/2025
    When getting started with DynamoDB, one of the first decisions you will make is choosing between two throughput modes: on-demand and provisioned. On-demand mode is the default and recommended throughput option because it simplifies building modern, serverless applications that can start small and scale to millions of requests per second. However, choosing the right throughput strategy requires evaluating your operational needs, development velocity, and application characteristics, with cost being a key consideration. In this post, we examine both throughput modes in detail, exploring their characteristics, strengths, and ideal use cases.
  • Veeramani A, Manoj Ponnurangam, 04/21/2025
    When you decide to upgrade your PostgreSQL database which is configured as source or target for an ongoing AWS DMS task, it’s important to factor this into your upgrade planning. In this post, we discuss the best practices to handle the AWS DMS tasks during PostgreSQL upgrades to minor or major versions.
  • John Baker, Nate Folkert, Mark Roy, Vikram Gundeti, 04/21/2025
    In this post, we combine Amazon Bedrock Agents and Foursquare APIs to demonstrate how you can use a location-aware agent to bring personalized responses to your users.
  • Sarah Strobhar, 04/21/2025
    More than 55,000 media and entertainment professionals from 160 countries gathered in Las Vegas for NAB Show 2025. At this year’s event, Amazon Web Services (AWS) served up new innovations, industry announcements, and memorable moments at the show. Creating. Connecting. Captivating. As the road to convergence starts with data and scalability, the AWS booth featured [...]

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