Phrase Improves Data Quality for Authentic Content Localization Using Generative AI and AWS
Phrase’s software-as-a-service platform streamlines content localization and translation, helping customers reach audiences in their own language and in the right cultural context.
Generative AI on AWS Improves Quality of Content Localization
Phrase’s software-as-a-service platform streamlines content localization and translation, helping customers reach audiences in their own language and in the right cultural context. Using Amazon Web Services (AWS), the company can scale reliably 24/7 around the world, and with generative artificial intelligence (AI) it can help ensure data is of the highest quality. Platform engineering director Martin Surovčák says using AWS means Phrase engineers can experiment with new ideas and constantly make its service better.
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