Tag: E-Commerce

Adspert is an ad tech specialist that supports e-commerce companies in maximizing their profit on Amazon, eBay, Google and Bing by optimizing their pay-per-click (PPC) campaigns. The AWS SaaS Factory team spoke with Adspert to learn about the transformation their business went through in the last six months and the process of changing their SaaS packing and pricing changes, outcomes, impact on their product strategy, and business model.

Modern e-commerce websites face challenges in website versioning, system uptime, continuous deployments, and A/B testing. Migrating a full e-commerce solution is not a trivial project, and doing so while maintaining two versions of the website in production makes it more challenging on many levels. Leveraging AWS edge services, you can increase business agility by not only improving the migration experience, but also by employing A/B testing to validate business decisions faster.