Category: Media & Entertainment

Media and entertainment (M&E) companies face unprecedented challenges in today’s digital landscape. The pressure to deliver more content faster, while reducing costs and enhancing audience experiences, demands an innovative mindset and creative solutions. To examine these challenges, we hosted a moderated panel webinar, Maximizing transformation with generative AI in media and entertainment, featuring industry innovators.

I recently led a webinar on how to boost viewer engagement using content management innovation. The webinar highlighted real-world success stories and practical advice for approaching key challenges. Brandon Omohundro, Vice President – Digital Operations at Gray Media Group, shared how Gray Television accelerated content creation, boosting their engagement and ad revenue opportunities. This post highlights important lessons from three real-world examples including Gray Television’s transformation and the trends and challenges shaping the M&E direct-to-consumer landscape.

Ian recently led a webinar exploring how the media supply chain enables seamless content creation, acquisition, delivery, and revenue generation amid shrinking timelines and budgets. Brian LaKamp, EVP, Media Supply Chain at Paramount, and Fabric CEO Rob Delf, illustrated how Fabric empowered Paramount to unify title management, ensuring quality metadata. This post highlights key takeaways from the webinar, including an overview of real-world examples.

This post highlights key webinar takeaways, including an overview of Urban Edge Network’s story, today’s D2C trends and challenges, and Q&A excerpts. View the Optimize direct-to-consumer workloads through AWS Marketplace webinar for the entire discussion.

In this blog post, I highlight key takeaways from Lionsgate’s cloud experience and benefits. View the on-demand webinar, Meet consumer demands with media supply chain innovations, for the full Lionsgate use case and other M&E organizations.

In this post, I will summarize the contents of the Elevate viewer experiences with broadcast innovation webinar. In that webinar, NBCUniversal, a multinational mass media and entertainment conglomerate, and Harmonic, a provider of video streaming solutions, joined me to talk about how to innovate broadcasting in the cloud.

In this blog post, I will summarize the contents of the Advance content localization and moderation through AWS Marketplace webinar. This includes customer stories on how three media companies, FanDuel Sportsbook, Tata Play, and Jukin Media, used solutions available in AWS Marketplace (Nomad, Think Analytics, and TrackIt) to achieve business goals.

In the past two years, use of media has changed considerably. Media production companies had to accelerate their adoption of cloud-based infrastructure and technologies to support the shift to home consumption and remote work. As this shift occurs, media providers are looking to diversify revenue streams to take better advantage of consumer spending for entertainment. […]

Audiences’ continued move to streaming content is pushing industry players to allocate large budgets to the creation of new content. Statista recently reported that Netflix’s 2022 content spending is estimated to be 17 billion USD, while Disney’s comes in at 33 billion USD. This push brings an unprecedented demand for visual effects (VFX) work. However, […]

This implementation guide describes how AWS Marketplace customers can integrate AWS Control Tower with Snowflake. The AWS Control Tower integration with Snowflake enables Snowflake storage integrations with Amazon S3 to be automatically available for all newly added AWS accounts in an AWS Control Tower environment. Snowflake is a data warehouse built for the cloud. It […]