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Amazon Connect: Deploy conversational AI in weeks, not months
New no-code capabilities enable business teams to rapidly deliver sophisticated AI-powered customer experiences without engineering bottlenecks, combining the flexibility of agentic AI with the reliability enterprises demand.
NLX (nlx.ai) is joining Amazon Connect, accelerating the value customers get from Connect’s agentic AI solution. NLX brings sophisticated conversational AI capabilities, and through this acquisition, you can now deploy AI-powered customer experiences in Connect in weeks rather than months without sacrificing the control and reliability your enterprise demands. With NLX’s no-code canvas, your business teams can design and launch intelligent self-service experiences in Connect without waiting on engineering resources. You get the flexibility to deliver personalized interactions that nurture customer loyalty across every channel.
What we admire about the NLX team
What excites us most about the talented NLX team is cultural alignment. NLX shares our obsession with delivering real impact for customers. Their team has built a solution that empowers businesses to move faster, maintain control, and deliver exceptional customer experiences – values that align perfectly with how we approach innovation at Amazon. We’re impressed by their passion for invention and customer-focused approach to solving the toughest challenges in conversational AI deployment.

Proven results at enterprise scale
Customers like United Airlines went live in three months instead of twelve. A premier, global retailer deployed in six weeks instead of six months. These aren’t outliers – they represent what becomes possible when you remove technical bottlenecks and put design control directly in the hands of teams who understand customers best.
The addition of the NLX team accelerates time to value for Amazon Connect customers giving enterprises the speed to deploy intelligent experiences faster, with the control and proven scale they’ve come to expect.
To learn more, visit Amazon Connect.