AWS for Industries
Author: Ali Kole
Ali Kole leads AWS’s Health & Beauty business worldwide, focusing on thought leadership, strategy, and partnering with customers across the segment to embrace and capitalize on the capabilities and advantages of digital transformation. Ali comes to AWS with 2 decades of experience helping create, acquire, evolve and grow consumer brands across CPG, retail and media, as a CEO, advisor and investor. Her experience includes 8 years at LVMH running strategy & business development for Sephora, co-founding beauty brand incubator Kendo, and leading multiple beauty brands as CEO and board member. Before pivoting into beauty, Ali spent 10 years at Microsoft in digital media and ecommerce, and was a consultant with McKinsey and with Bain. She holds an MBA from Harvard Business School.
L’Oréal elevates the D2C experience with Valtech and VTEX on AWS
For the past 110 years, an in-person retail experience has reigned as the queen of sales strategy at L’Oréal. Customers shopping for any of the company’s sub-brands—including Lancôme, La Roche-Posay, and Kérastase—most likely went to their closest beauty counter, salon, or pharmacy and made their purchase. Those looking for luxury hair-care products from Kérastase expected […]
Demystifying Digital Success in the Beauty Industry: How Digital Transformation Is Catapulting Beauty Brands Into the Future
COVID-19 closed stores and salons around the world, driving shoppers to the safety and convenience of ecommerce and simplified at home selfcare. While few consumers were interested in maintaining their complete beauty routines for Zoom meetings, the industry saw a steady surge in the demand for skincare, haircare and wellness products as the global consciousness […]