AWS for Industries
Author: Ronak Shah
Ronak Shah is a Principal Partner Solution Architect with the AWS Industry Vertical team based in the New York City area. He works with AWS Partners in the Retail and CPG verticals to co-innovate on AWS. He is interested in finding new trends in retail and building innovative solutions in the areas of digital commerce, supply chain, customer experience and marketing technology. Outside of work, he volunteers at scouting and local debate competitions.
Accelerate Marketing campaign planning by 3x with Treasure Data AI Agents powered by Amazon Bedrock
Marketing teams face significant challenges when planning and executing campaigns across multiple channels. Traditional campaign development requires months of coordination between systems and teams for hypothesis creation, audience analysis, journey mapping, content development, activation, and measurement. This lengthy process causes brands to miss critical moments when customers are ready to engage. Treasure Data’s customer data […]
Introducing the Publicis Sapient Composable Commerce Accelerator on AWS
Thinking of going on a composable journey? We’ve just made it easier and faster to get it done. Retailers can now take advantage of the new Publicis Sapient Composable Commerce Accelerator on Amazon Web Services (AWS), launched in collaboration with Publicis Sapient, VTEX, Contentstack, Constructor, and Cloudinary. Along with AWS experts with deep experience in […]
Integrating CDP with Amazon Marketing Cloud to drive better Ad campaigns
There is customer data across more sources today than ever—from email, websites, and mobile apps, to physical stores, social media platforms, and more. Such data, which a company directly collects from its customers, is referred to as first-party data or signal (1P signal). Creating actionable insights, and next-best actions for specific users or segments, from […]