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Tag: Hallmark

Industry Innovators 2022: Making New Hallmark Moments with Digital Transformation

As a part of our “Engaging Shoppers & Consumers” track at this year’s Industry Innovators virtual event, we had the pleasure of welcoming Hallmark’s Chief Technology Officer Chai Pallapothula to discuss how the company is engaging shoppers and consumers with the help of digital transformation. In this post, we cover highlights from Pallapothula’s “How Hallmark […]

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Better Engagement, Better Loyalty: Track 1 of Industry Innovator’s Conference 2022

Learn more about the sessions and speakers featured in Track 1: Engaging Shoppers and Consumers at this year’s Industry Innovator’s Conference for Retail & CPG 2022. Brand loyalty is always at the top of companies’ minds, but it’s not the simplest thing to keep up. With a rapidly shifting economy, customer demographics, and unpredictable market […]

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New and Noteworthy: Industry Innovator’s Conference for CPG & Retail 2022

Following a year of labor shortages, supply chain issues, and high inflation, industry leaders can’t ignore the fact that shoppers and consumers have changed. They don’t want what they wanted 5 years ago; they don’t even want what they wanted 12 months ago, leaving innovators to question: How can we best serve shoppers and consumers […]