AWS Startups Blog

Tag: Ecommerce

Glossier Startups

How Glossier leveraged tech to build a next-generation cosmetics company

From the beginning, the Glossier team set out to build a great technology company. Creating a beauty brand was of course also necessary, but that almost seemed like table stakes, per Bryan Mahoney, Glossier’s Chief Technology Officer. What would set them apart was their ability to build and leverage tech to create a new customer experience centered around community discussion and discovery of products.

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Marko Vasiljevic, Director of Engineering, GOAT

How GOAT uses cloud technology to scale their Black Friday operations

Based in Los Angeles, GOAT is the largest marketplace for buying and selling authenticated sneakers. Launched in 2015, the company was determined to create a safe and trusted place where both buyers and sellers could rest assured that their merchandise was 100% real and authenticated. Marko Vasiljevic, GOAT’s Director of Engineering, explains how they use AWS to scale their operations – particularly around Black Friday.

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Rent the Runway Puts Your Closet in the Cloud

How Rent the Runway is Moving Your Closet to the Cloud

While most people know Rent the Runway as the country’s leading lender of LBDs and workwear, the nine-year old startup also happens to be the country’s largest dry-cleaning business. As Rent The Runway CTO Josh Builder notes, the company turns around, on average, 50,000 to 55,000 items on a daily basis—over 65,000 during peak seasons and holidays—and 100% of that inventory comes back to them.

As veritable stylists and dry-cleaning experts, Rent the Runway must keep track of not only the latest fashion trends, but also a wide variety of inventory and chemical mixes to keep their clothes in red-carpet shape. To do this, RTR is shifting many of their operations to the cloud. Watch to see how they pulled it off.

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