In part five of the Startup Founder Sales Series, we dive into how to find the contacts to reach out to and where to find this data from.
In part four of the Startup Founder Sales Series, we explore the topic of sales messaging and what it takes to create copy that starts sales conversations with the buyers in your ICP.
In part three of the Startup Founder Sales Series, we dive into the topic of target markets and how to determine the industries and segments on which to focus your sales efforts.
In this post, we want to narrow the knowledge gap and help startup founders prospect with a better understanding of their potential customers. When done effectively, prospecting results in higher success rates, which in turn leads to more opportunities and revenue.
At some point in every startup’s history, founders will need to acquire real customers—the type that want to invest money and time into the product. This means giving their product a price and reaching out to unknown people to sell them on buying your product. While building the product is exciting and fun, selling induces all sorts of anxiety and stress. Mark Birch, Principal Startup Advocate with AWS, explains how to calm your nerves and build up the confidence necessary to master sales.
Mark Birch, Principal Startup Advocate with AWS, introduces his Founder Sales series, which will provide a language and an understanding of how sales works so that you can be more knowledgeable when working with the sales team.
SaaStr Founder & CEO, Jason Lemkin, Head of Sales Enablement at Revinate, Jen Burns, Partner at Lightspeed Venture Partners, Nakul Mandan, and Atrium’s Head of Growth, Steven Boone, will share insights on the sales process and best practices on scaling sales teams.
Gong is using artificial intelligence and machine learning to help sales teams improve their interactions with prospective buyers by analyzing these discussions in real time and providing Sales Conversation Intelligence.