AWS Startups Blog

Tag: Web Summit

Three key tactics for marketing to developers

If you ask a developer what they think of marketing, it’s unlikely you’ll get a very positive response. Why? For the most part, they’re tired of marketers telling them how awesome a product is. They have a healthy skepticism, in that they just don’t believe the messaging. But what if your target market is developers? How do you attract them to—and keep them using—your platform?

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What are two main things that all SaaS companies need to think about? Algolia CEO & Co-Founder Nicolas Dessaigne explains

What are two main things that all SaaS companies need to be sure to think about? While there is likely a laundry list of such items, a culture of creativity and security should be top of mind, at least according to Adam Fitzgerald, Head of Worldwide Developer Marketing at AWS, and Nicolas Dessaigne, Co-Founder and CEO of Algolia.

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Join AWS in Lisbon for Web Summit 2018

AWS is returning to Lisbon, Portugal the week of November 6th for its second year at the Web Summit Conference. Last year, Amazon CTO Werner Vogels talked up voice tech (as did Amazon Speech Platform/Alexa VP Al Lindsay) and dozens of startups and VCs stopped by the AWS booth to chat. This year’s event is expected to be bigger than ever.

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João Menano on Expanding Credit Opportunities with AI

James CEO João Menano on expanding credit opportunities with AI

Assigning credit risk to people who apply for business loans, credit cards, and home mortgages has mostly been done by weighing some 10 or 20 attributes. Take those attributes—and we’re all familiar with some of the things that make our credit scores rise and fall, including timeliness of payments, debt to income ratio, and defaults—and crank them through your favorite logistic regression model or scorecard. The result is your assigned credit risk, and depending on the number, you either get your loan or you don’t.

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Antoine Blondeau from Sentient

Sentient Technologies Chairman Antoine Blondeau on the evolution of AI

When Antoine Blondeau, the co-founder and chairman of Sentient Technologies, first began working with artificial intelligence, the concept was still known as “algorithmic science.” In the decades since, AI has evolved into a much sexier topic because, according to Blondeau, when operating on mission speed and plugged into the right workflow, AI will learn quicker and faster than humans—resulting in business models that can evolve at machine speed. “That is the revolution,” notes Blondeau.

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Michelle Kennedy, CEO of Peanut, sitting on a couch.

Peanut Co-founder and CEO Michelle Kennedy on fast growth, working with male VCs, and appealing to moms

As the CEO and co-founder of Peanut, a social networking app for new mothers, Michelle Kennedy knows a thing or two about growing a company from scratch. Not only has the app—which only launched in February 2017—already struck a chord with countless mom groups online and with the media, but it’s also facilitated over 10 million […]

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Enfuce Financial

Monika Liikamaa, CEO of Enfuce Financial Services: “Regulators are people too.”

Regulators are people too. That’s what Monika Liikamaa, CEO of Enfuce Financial Services, wants to remind other founders who complain about meeting the strict standards of financial services regulators. “You have to be able to understand their concerns,” she says. “People are people, and they just want to feel secure that if they give a person a ‘go,’ the person they say okay to knows what they’re doing.” With Enfuce, the first infrastructure payments platform to run banks and financial institutions in a public cloud, Liikamaa’s solution to navigating the compliance process is doing her homework. For more from Liikamaa, including how she decides what features Enfuce should build and how she sees the banking industry evolving, listen here.

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