AWS Elemental MediaTailor Features
Overview
Key features
Server-side Ad Insertion
Insert advertising content upstream, prior to video delivery
Media Manifest Manipulation
Assemble linear channels using existing content
All content is delivered with a consolidated manifest that includes content and personalized ads in a continuous stream to give viewers a seamless, TV-like viewing experience without buffering between program content and ad breaks. Support for HTTP Live Streaming (HLS) and Dynamic Adaptive Streaming over HTTP (DASH) standard manifests and playlists including Common Media Application Format (CMAF) means your live stream can be viewed on a broad range of devices and players.
Hybrid Measurement and Reporting
Capture accurate, granular measurement of ad impressions
Automatic Scaling
Scale resources up or down with viewership
Your Choice of Video Workflow Components
Use the vendors and solutions you choose
With AWS Elemental MediaTailor, you are not limited to specific vendors or solutions, including those components of the video workflow that operate directly with the service: the content delivery network (CDN), ad decision server, and origin server. The service works with most standard CDN or ad decision servers, and works with origin servers accessible over HTTP that can be configured using common video streaming protocol and proper ad markers.
Use Independently or with AWS Media Services
Make use of built-in integration or deploy on its own
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