AWS Elemental MediaTailor is a channel assembly and personalized ad insertion service for creating linear OTT (internet delivered) channels using existing video content and monetizing those channels, other live streams, or VOD content with personalized advertising.
Server-side Ad Insertion
Media Manifest Manipulation
All content is delivered with a consolidated manifest that includes content and personalized ads in a continuous stream to give viewers a seamless, TV-like viewing experience without buffering between program content and ad breaks. Support for HTTP Live Streaming (HLS) and Dynamic Adaptive Streaming over HTTP (DASH) standard manifests and playlists including Common Media Application Format (CMAF) means your live stream can be viewed on a broad range of devices and players.
Hybrid Measurement and Reporting
Your Choice of Video Workflow Components
With AWS Elemental MediaTailor, you are not limited to specific vendors or solutions, including those components of the video workflow that operate directly with the service: the content delivery network (CDN), ad decision server, and origin server. The service works with most standard CDN or ad decision servers, and works with origin servers accessible over HTTP that can be configured using common video streaming protocol and proper ad markers.