AWS Global Sponsorship Program

Designed for APN Partners to Grow their Business

AWS sponsorships are part of AWS Partner Marketing programs and designed to help APN Partners and select Enterprise customers grow their AWS business by giving them in-person access to AWS customers and prospects. Through targeted networking opportunities, brand awareness, and thought leadership, each sponsorship program features value rich, impactful benefits offered at industry competitive pricing. 

Whether launching a new product, announcing a service enhancement and/or communicating the value of products or services, AWS sponsorships offer the marketing opportunity to grow and strengthen AWS business and partnership.

Sponsorship How To

AWS sponsorships are managed by a global team with in-region sponsorship leads. Sponsorship opportunities are packaged within prospectuses organized across AWS event program types and 5 geographical regions (Geos). 

To secure a sponsorship package, download the 2019 AWS Global Sponsorship Calendar for links to all available prospectuses organized by program type, geo or all calendar dates and follow instructions for next steps. 

MongoDB

"With AWS, we work together on our Go to Market, we are a strategic partner for AWS and we sponsor multiple programs, we sponsor over 17 summits worldwide this year. The summits are one of the core pillars in our events strategy this year and so far it has been great."

Andreas Wiese, Head of Cloud Growth, MongoDB

Sponsorship at AWS Event Programs

AWS sponsorships are organized across AWS event program types. To secure a sponsorship package, download the 2019 AWS Global Sponsorship Calendar for links to all available prospectuses and follow instructions for next steps. 

  • AWS re:Invent
  • AWS Global Summits
  • AWS Public Sector Programs
  • AWS re:Invent
  • AWS re:Invent

    AWS re:Invent is the AWS marquee event, bringing together 50k+ of the leading cloud technology customers and partners for 4 days filled with education, engagement, and entertaining opportunities. Hear from AWS Leaders, Experts, Partners and Customers and have the opportunity to participate in workshops, hackathons, Pub Crawls and much more.

    November 26-30, 2018 | Las Vegas, Nevada

    Event Size: 50,000+

    Attendee Focus

    • AWS New Customers, Customers, Partners and Employees
    • Executives, Decision Makers, Business and Technical Users 
    • Small, Medium and Enterprise Businesses
     
    2019 Prospectus Available April 2019
  • AWS Global Summits
  • AWS Global Summit Series

    AWS Global Summits are free events designed to bring together the cloud computing community to connect, collaborate, and learn about AWS. AWS Summits are held in 30+ major cities around the world and attract technologists from all industries, segments, and learning levels who want to learn how the AWS cloud can help them innovate with speed and deliver services with scale, flexibility, and reliability. Attendees will hear from AWS Leaders and Experts, Partners, and Customers.

    Event Sizes: 1,000 - 15,000+

    Attendee Focus

    • AWS Prospects, New Customers, Customers, Partners and Employees
    • Technical Users
    • Small, Medium and Enterprise Businesses
     
  • AWS Public Sector Programs
  • AWS Public Sector Programs

    Public Sector programs are designed to facilitate engagement between leaders from government, education, nonprofits, and the cloud computing industry. In 2018 alone, 12,000+ IT, developer, and business leaders will convene for six global summits to learn about the latest technology and solutions from AWS, and how AWS customers are making a difference with the cloud.

    Event Sizes: 1,000 - 10,000+

    Attendee Focus

    • AWS Prospects, New Customers, Partners & Employees
    • Technical Users
    • Public Sector Businesses
     
  • AWSome Days
  • Builder or Developer Days
  • Pop-up Lofts
  • Startup Days
  • Transformation Days
  • AWSome Days
  • AWSome Days

    Part of AWS Field events, AWSome Days are free, one-day training events delivered by AWS technical instructors in mid-size cities across the world. This program mirros the AWS foundational services training and offers a business track to explore topics like cost optimisation, security and compliance. 

    Event Sizes: 100 - 500+

    Attendee Focus

    • AWS Prospects
    • Business and Technical Users
    • Small, Medium and Enterprise Businesses
     
  • Builder or Developer Days
  • Builder or Developer Days

    Part of AWS Field events, AWS Builder or Developer Days (DevDays) are free, full-day technical events hosted in mid-size cities across the world where new developers can learn about some of the hottest topics in cloud computing, and experienced developers can dive deep on newer AWS services. Attendees will experience hands-on workshops, technical sessions, live demos, and networking with AWS technical experts. 

    Event Sizes: 100 - 500+

    Attendee Focus

    • AWS Prospects and New Customers
    • Developers 
    • Small, Medium and Enterprise Busiensses
     
  • Pop-up Lofts
  • Pop-up Lofts

    Part of AWS Field events, Pop-up Lofts bring together the developer and startup community to connect, collaborate, and learn about AWS. Content is offered in week long Architecture Weeks,  where attendees have the chance to participate in a variety of introductory and advanced technical events on new and existing AWS solutions. Sessions are delivered by AWS subject matter experts or expert customers and partners who share their real-world experiences and lessons learned. 

    Event Sizes: 100 - 500+ per week 

    Attendee Focus

    • AWS Prospects and New Customers 
    • Developer and Startup Communities
    • Small, Medium and Enterprise Businesses 
     
  • Startup Days
  • Startup Days

    Part of AWS Field Events, Startup Days are free, one-day events hosted in mid-size and major cities across the world. Startup Days are an opportunity to hear from successful startups about how they've tackled the unique technical challenges in their industry. This program is built for early stage (pre-seed & bootstrapped) technical leads and entrepreneurs. Attendees will learn from a technical perspective what did and didn't work well from other startups across a diverse range of industries. 

    Event Sizes: 100 - 500+

    Attendee Focus

    • AWS Prospects and New Customers 
    • Business and Technical Users
    • Startup Companies
     
  • Transformation Days
  • Transformation Days

    Part of AWS Field Events, AWS Transformation Days are free, one-day events hosted in major cities across the world inviting 250 - 1000 enterprise business and technical professionals. These events are designed for enterprise organizations migrating to the cloud, offering content on how to bocome more responsive, agile and innovative, while staying secure and compliant. 

    Event Sizes: 100 - 1,500+

    Attendee Focus

    • AWS Prospects and New Customers
    • Business and Technical Users
    • Enterprise Businesses
     
New Relic

"We sponsor now about 16 summits around the world. Everyone here wants to talk about the same thing, moving faster with confidence in the cloud. So very engaged audience, very senior decision makers as well as the technical champions."

James New, Head of Marketing, APAC, New Relic

Sponsorship Across AWS Geographical Regions (Geos)

AWS sponsorships are organized across 5 geographical regions (Geos) as shown below. For all Geos, to secure a sponsorship package, download the 2019 AWS Global Sponsorship Calendar for links to all available prospectuses and follow instructions for next steps. 

AWS Sponsorship Geographical Regions
Veeam

"We’re involved in AWS summits across 7 countries, and we go all in with our partners. This is our chance to do what Veeam does in adding value to the entire AWS ecosystem."

Effendy Ibrahim, Vice President, Asia, Veeam

Sponsorship Resources

100x100_benefit_calendar
Review sponsorship opportunites organized by program, geo or all dates.
100x100_benefit_newsletter
Stay up to date on new sponsorship opportunities. 
Next-Steps_Contact-sales
Ask questions related to sponsorship. 

Sponsorship Case Studies

Learn about AWS Partner Marketing Programs

Visit the AWS Partner Marketing Tools Page
Ready to secure sponsorship?
Download available prospectuses
Have questions?
Contact the AWS Sponsorship Team