Explore 2021 Summit Sponsorship Opportunities Around the Globe
AWS Summits bring an audience of technologists from all industries and skill levels together to connect, collaborate, and learn how AWS can help them innovate quickly, and deliver flexible and reliable solutions at scale. From April-September 2021, AWS will host 6 virtual and 4 in-person Summits, reaching more than 380K customers globally.
Audience
CHALLENGES
- Unexpected changes in project requirements
- Unplanned work
- Correcting errors
PRIORITIES
- Dev’s responsibilities are programming, and they love creative problem solving
- They are more focused on technical evaluation than TCO
HOW TO CONNECT WITH THEM
- Initiate chat session
- Visit the expo hall
- Invite to 1-1; 1 to many virtual white-boarding
CHALLENGES
- Legacy systems
- Resistance to change
- Co-worker performancae
- Lack of tech proficiency
PRIORITIES
- Responsible for evaluating TCO and performance of new technology solutions
- Their job requirement is to manage and conduct day-to-day IT operations
HOW TO CONNECT WITH THEM
- Initiate chat session
- Visit the expo hall
- Schedule a private meeting
CHALLENGES
- Outdated technology
- Financial constraints
- Internal resistance to change
- Buy-in from Sr. Mgmt.
- Interdepartmental communication
PRIORITIES
- IT Leader’s responsibility is to be “completely knowledgeable” about developments in tech
- Their job requirements are to provide IT solutions to the firm
HOW TO CONNECT WITH THEM
- Initiate chat session
- Schedule a private meeting
CHALLENGES
- Talent retention
- Staff that don’t look for solutions
- Resistance to change
- Poorly performing employees
- Too many meetings
PRIORITIES
- BDMs look for solutions that help their departments be more effective
- They are both owners and decision makers for technology purchases
HOW TO CONNECT WITH THEM
- Initiate chat session
- Visit the expo hall
- Schedule a private meeting
FAQs
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Who is eligible to sponsor AWS Summits Online?
AWS sponsorships are reserved for APN Partners and select Enterprise Customers. Not an APN Partner? Learn more here. Sponsorships are available on a first come, first served basis.
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How do I sign up to sponsor?
When you’re ready to secure your sponsorship, complete the contract request form and a sponsorship agreement will be sent to you within 2 business days.
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Work in partnership with us to deliver a “customer first” experienceWe are excited to be working with our partners to deliver AWS Summits Online. To provide an experience that is focused on engaging our customers’, please be prepared for your content to be reviewed by AWS. We will provide production support to sponsors that have speaking sessions but we rely heavily on our partners to create the compelling content that will engage our shared audience.
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Content is key
Content is key, especially in an online environment. Consider if you have the assets: videos, whitepapers, case studies, that you can showcase. If you don’t have these assets on hand, we recommend you work with AWS preferred agencies for content development. This will require time and resource commitments from you to develop world class content to engage attendees.
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Be prepared to commit to content timelines – starting 20 Jan 2021
Partners who purchase sponsorship packages that include speaking sessions will be notified directly with all pertinent content deadlines. Please make sure you can commit to the required timelines.