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December 2023

AWS Innovation with Experian

Topics: Working Backwards

About the Episode 

In this episode of Innovation Ambassadors, we feature Experian, a leading global information services company, providing data and analytical tools to clients around the world.

Our host Sara Armstrong is joined by Marcio Felix Goncalves, Head of Product Development at Experian, Jo Kennedy, Engineering Leader at Experian, and Jesse Mulvogue, Senior Account Manager at AWS. 

Join us as we explore Experian's shift to a dynamic, cloud-first approach. Learn how, in collaboration with the AWS Innovation team in Australia, they adopted the working backwards methodology to leverage the AWS Cloud, resulting in enhanced brand experiences for consumers.

Guest speakers

Marcio Felix Goncalves

A professional headshot of a person with short dark hair wearing a white shirt, set within a circular frame and featuring an abstract background. Head of Product Development at Experian

Jo Kennedy

A person with long hair dyed purple and teal, smiling at the camera with a visible lip piercing, in front of a blurred indoor background. Engineering Leader at Experian

Jesse Mulvogue

Headshot of individual with short hair, glasses, and earrings, on a black background Senior Account Manager at AWS

Highlights

00:00 - Introduction and Overview
01:42 - Experian's Challenges and Transition to AWS
02:42 -Technology Landscape Transformation
04:46 - Working Backwards Methodology
10:10 - High-Level Architecture and Data Discovery Workshop
11:45 - Challenges and Learning from Experiments
15:00 - Reflections and Future Plans

Read the transcript »

Listen to the interview on the AWS Innovation Ambassadors podcast

Additional Resources

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