Culture of Innovation
Every day, across every part of the business, Amazon's engineers, scientists, and operators build on AWS at scale: delivering packages in 60 minutes, streaming live sports to tens of millions of fans, reinventing how software gets built, and transforming how every employee works.
Redefining how software gets built
Amazon Stores is reimagining software development from the ground up — not just adding AI tools to existing workflows but fundamentally changing how engineers work. By combining AI coding assistants and spec-driven development, from tools like Kiro and Amazon Bedrock, Amazon Stores achieved a 4.5x median productivity gain.
Reinventing work with agentic teammates
Amazon has empowered hundreds of thousands of employees with an AI-powered teammate — transforming how work gets done across every function and job family. Amazon Quick enables employees to create custom chat agents, automate complex workflows, and generate deep research reports — turning hours of manual work into minutes of strategic insight.
Amazon Tax
Discover how Amazon's Canada Tax team transformed operations with Amazon Quick —unifying fragmented data across financial systems into one AI-powered workspace with interactive dashboards, natural language insights, and automated legislative monitoring. The result? A shift from manual processes to strategic, high-value work that accelerates decision-making and keeps the team ahead of regulatory changes.
Amazon Legal
Regulatory monitoring just got smarter. Amazon Quick enables Amazon's Legal team to automate horizon scanning, track emerging laws, & deliver compliance insights—without switching tools. Learn how this approach cuts costs & accelerates response times.
Amazon Mexico Supply Chain
Amazon Quick helped Amazon's Mexico Supply Chain team cut manual work from 15-20 hours weekly to just minutes with automated workflows.
AWS Sales
Keeping up with service launches while understanding customer needs? We created a solution that researches trends & delivers comprehensive AI solution proposals directly to account managers.
Amazon Books
Amazon Books Print on Demand, shares how his team transformed project execution using Amazon Quick. By connecting documents, Slack, email, and Asana into a single AI-powered knowledge base, the team cut deliverable creation time and accelerated milestone delivery. Discover how Amazon Quick's AI agents help teams move from answers to action, synthesizing context across all project data, producing first drafts in hours instead of weeks, and enabling faster decisions without endless meetings. This is AI-native execution: where every deliverable makes the knowledge base richer, the agent smarter, and the next milestone faster.
Physical and Autonomous AI
Inside Amazon's fulfillment centers, a new generation of intelligent robots and AI systems work alongside humans to deliver packages faster, safer, and smarter than ever before. AWS powers the journey from click to delivery — forecasting demand, coordinating robot fleets, guiding drivers, and navigating drones.
Streaming Innovation
Prime Video is one of the world's most technically sophisticated media platforms, built on AWS. From AI-powered recaps to real-time sports analytics, Prime Video uses AWS to deliver experiences that weren't possible before. AWS enables storytellers to scale content from a single viewer to millions worldwide.
Explore how AWS AI enhance everyday living
Personal assistant that gets things done
Alexa+ is a personal assistant that’s smarter, more capable, and more conversational. AWS provides the foundation of Alexa’s state-of-the-art architecture, with Amazon Bedrock enabling agent deployment and orchestratio
Smart neighborhood safety
Ring’s enhanced smart home security system delivers 360-degree visibility and protection through cutting-edge doorbells and cameras. AWS enables Ring to recognize faces, differentiate between normal and abnormal activities, and identify potential security concerns to keep homes safe and secure.
AI powered shopping tools
Amazon is helping customers make more informed purchasing decisions with features like Rufus and View in Room. For sales events like Prime Day, Rufus scaled up their AWS infrastructure across three regions to meet the high demands, drive better performance, and improve energy efficiencies.
Autonomous robotaxi
Zoox is reinventing personal transportation to build a safer, cleaner, and more enjoyable future on the road. Zoox uses AWS to build a scalable, high-performance cloud infrastructure that accelerates its autonomous software development
Drone delivery at ultra-fast speeds
Prime Air drone delivery program is Amazon’s technology forward delivery service that brings customers their orders ultra-fast.
Electric delivery vans with intelligent safety and navigation
Amazon introduces custom electric vans making deliveries easier and safer for drivers. With the help of AWS services, Amazon has rolled out many first-of-its-kind embedded technologies into its delivery van fleet, creating seamless integration between delivery workflows, vehicles, and drivers.
Why Amazon Builds on AWS
Amazon and AWS share a belief: the best way to serve customers is to never stop inventing. AWS gives Amazon's builders the broadest set of services, the deepest AI capabilities, and the global infrastructure to turn ideas into reality — at any scale, in any industry.What Amazon builds on AWS, you can build too.
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